Today, Trainiacs, we are going to start out with a very exciting announcement. This isn't live

yet, but we have opened up a wait list for our very first ambassador program. I know,

exciting. It is exciting. So this is under the motive brand, our new My Motive. Like, what is your

reason for being motivated to do these sports? Why do you want to get up

early in the morning and go into the pool or go for a long solo run and pound yourself into

oblivion with like six hour rides and do Iron Man's? Like what is your reason for doing things? That's

what our new brand is about. And this brand is going to encompass

all of the business things of what we do and how we want to start this because it's about you.

We wanted to actually launch a proper ambassador program. So we're just working out the final

details of it. But what we've got is a link that you can go to.

It'll be my motive, M-O-T-T-I-V.com slash ambassador waitlist.

It's a little bit long.

And if you go on that and put in your name and give us an indication of where in the world

you are, which program you

would go with, then we will earmark a spot for you. Everyone who goes on that wait list will get

a spot if they want it. Some details about it. Do you want to take the details? My favorite detail

is the kits. We have been working with a designer here in our city. Somebody

Terran's known for a long time. She's a super kick butt cyclist. And she has designed some

kicked my butt when I first started riding with groups. Yeah, she's amazing. And she has designed

some gorgeous kits. So that's my favorite detail. So here's the thoughts on what it would be.

It would be somewhere around $100 if you want to do a race day motivator package,

somewhere around there, based on how many people we have in the wait list.

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