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Marketing School - Digital Marketing and Online Marketing Tips

Amazon Sellers May Go Out of Business If They Don't Do This | Ep. #810

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Marketing, Careers, Business

4.61.4K Ratings

🗓️ 20 October 2018

⏱️ 8 minutes

🧾️ Download transcript

Summary

In episode #810, Eric and Neil discuss the pitfalls of being an Amazon seller. Tune in to hear how you can avoid losing your shirt. Eric and Neil have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Amazon Sellers May Go Out of Business If They Don't Do This [00:45] Eric went to an Ecommerce conference and Amazon was the talk of the conference. [01:00] When it comes to Amazon, there is a lot of “short-termism”. [01:20] When you work on Amazon, you do not control the customers. [01:45] Marketing has now moved to being an omni-channel approach. [02:20] Amazon is growing, but as it grows, there will be more and more competition. [02:35] Because of this, you need to diversify. [04:20] As an Amazon seller, you will find that shady marketers will screw up your revenue. [04:45] Amazon sellers’ revenue can go to $0, because other sellers can flag you and get you banned (for no real reason). [05:15] If you have your own website, you won’t have to rely on Amazon as your only channel. [06:09] That’s it for today! [06:12] If you are interested in corporate training, tweet at Eric. [06:25] Go here to see how many downloads the show is getting. Also rate and review to help Eric and Neil meet their goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu   Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school

0:14.5

with your instructors Neil Patel and Eric Sue.

0:19.4

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you got to look at your paid speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a great way

0:49.7

to improve your low time.

0:51.3

Welcome to another episode of Marketing School.

0:55.0

I'm Eric Sue.

0:56.0

And I'm Neil Patel.

0:58.0

And Neil's tired.

0:59.0

And today we are going to talk about how Amazon Sellers may go out of business if they don't do this.

1:04.0

So let me give you a little context.

1:05.5

I was speaking on an e-commerce conference and I spoke at an e-commerce conference actually a couple

1:09.4

years ago and what was interesting even a couple years ago, two, three years ago,

1:13.5

everyone was talking about Amazon.

1:14.6

Amazon is like this gold mine, right?

1:16.6

Amazon is this, Amazon is that, like making so much money on Amazon.

...

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