Alex Hormozi: How To Make Offers So Good People Feel Stupid Saying No
Capitalism.com with Ryan Daniel Moran
Capitalism.com
4.8 • 802 Ratings
🗓️ 19 September 2022
⏱️ 58 minutes
🧾️ Download transcript
Summary
In this rebroadcast from 2021 Ryan interviews Alex Hormozi, the author of
$100M Offers: How To Make Offers So Good People Feel Stupid Saying No
Alex went from sleeping on the floors of his gym to building a $30M/yr business in just three years… without taking on any outside investments.
What's more… His business has helped more than 40 of his clients become millionaires.
Alex recently wrote a book that Ryan considers to be the best business book he's ever read. Listen in on their conversation to hear more about the strategies Alex teaches, follows, and outlines in his book... and how you can implement them in your business right now.
If you're ready to build a 7-figure business you can sell that doesn't eat up all of your time, watch Ryan's FREE 4-part video series - The Perfect Business
https://www.capitalism.com/perfect/?utm_source=CapPod&utm_medium=podcast&utm_campaign=episode
Transcript
Click on a timestamp to play from that location
| 0:00.0 | Hey, capitalists, welcome back to the podcast. I'm Ryan Daniel Moran. I recently read one of |
| 0:10.7 | maybe the best business book that I've ever read in my entire life. In fact, I might look back |
| 0:18.7 | on this and say that was the beginning of a new chapter of my |
| 0:22.2 | career. |
| 0:23.2 | It was exactly what I needed for this stage of my business. |
| 0:27.5 | It made me realize why I sometimes feel stuck in my business. |
| 0:33.5 | The book is called $100 million offers. And the book is really about how to make your product, how to make your business so irresistible |
| 0:44.0 | to the people that it's for that they would feel stupid for not buying from you. |
| 0:49.5 | Now, most business books around this topic are about how to say things about your product that |
| 0:55.1 | make them irresistible. |
| 0:56.4 | It's about how to use copy and flowery words to make people feel compelled to buy from you. |
| 1:01.5 | But that's not what this book is about. |
| 1:02.9 | This book is about how to actually make your product and your business the best thing for |
| 1:08.1 | your customers so they literally would be stupid to not buy from you. |
| 1:13.0 | I'm very honored to call the author of that book, my friend. |
| 1:18.4 | Alex Hormosey is a fellow Austinite that I met kind of by chance a couple of years ago. |
| 1:25.5 | And to be honest with you, we don't do any business together. |
| 1:28.9 | We don't even often talk about business. We're just friends. We've traveled together. We've |
| 1:34.1 | vacationed together. He's met my kids. We've had high protein low calorie dinners together. |
| 1:41.1 | And I had no idea that when he wrote this book, it was going to have such a profound |
| 1:47.8 | impact on me. I printed it out. He sent me an advanced copy. I went to Office Depot, printed it |
| 1:53.6 | out like, you know, I was a, like I used to do back in college when I would buy e-books when I was |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Capitalism.com, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Capitalism.com and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2026.