Well, guys, based on some information that I received today, it seems like a storm might be brewing for Alex Cooper.

Host of Call Her Daddy, owner of the Unwell Network, and Alex Earle, the TikToker that she is currently feuding with, might just be riding the waves waiting for this to hit her.

Now, this is what I know. It is not new information out in the world that Alex Cooper is a quote unquote shark in

business, a mean girl, if you will, or that she and her husband, Matt Kaplan, who owns the company

with her, are difficult to work with. The word that has been thrown around, both online and in my

circles, is narcissistic. It seems like it is just an open secret in this very weird online

digital industry. And ironically, the only thing that is sort of helping Alex Cooper out right now,

like as she faces the internet mob, is the accusation that Alex Earle is MAGA,

and that their falling out was over politics, of course.

So let's talk about all of it and break down how everything that we're seeing

is part of a normal playbook in the contentious and litigious, very litigious world of Hollywood and new media.

And I've got to be honest, guys, I think I've seen this film before.

And I didn't like the ending because again, this is all very normal new media BS.

Okay, so if you have not been following this story, skip ahead, go halfway through the video, you will see what is happening right now. But for those of you who are not chronically online, let's chat. So Alex Cooper and Alex Earl are the women that we are dealing with here today. They are the most important cast of characters in this 2026 viral feud that is taking the internet by storm. And yes, they are two different people. I know that they are both skinny, blonde girls in tight mini skirts, but they are different people. Alex Cooper is to call her daddy host. She is the media mogul behind Unwell Network. The other, Alex Earle, she is a mega TikTok star. She was the runner up on Dancing with the Star. She now has a new Netflix reality TV show that's being filmed about her and her family. She is like the biggest influencer in the world right now. And to understand this story and why these two women are allegedly, or not allegedly, they are feuding, we have to go back in time to when, like I was saying in the introduction, Alex Cooper and Call Her Daddy were still at the Barstool Network. And back in 2020, two years after they had launched the show, there was a huge blowup between Alex Cooper and Sophia Franklin, who was her call her daddy co-host at the time. They were fighting over their barstool deal, how much they were getting paid, the future of the show, and if the show would stay at Barstool. Now, Sophia, after this very contentious year, she ended up leaving the podcast while Alex

became the sole host of the podcast and she stayed at barstool. Now, Alex Cooper, as now the sole

host of the podcast after this girl left, she made her out to be a total asshole. You know,

a betrayer, this girl was shamed, she was mocked, they said that she was controlled by her

boyfriend who was giving her bad advice. They made

her out to be the villain, even though it was Alex Cooper, who went behind her best friend, her co-hosts

back to renegotiate with Barstool and tried to get herself more money through this girl under

the bus to renegotiate with Barstool and get more money for herself. As they were fighting over the future of their show and their friendship, this other girl was made out to be the villain because she did not want to stay at Barstool and she wanted to take the show somewhere else. So that Alex Cooper, that is who we are dealing with here. And obviously I've talked about her on the show a lot. You know her politics, what I think about that. But that is important context for who this woman is. A year later, after all of that hubbub with Barstool, Alex Cooper then leaves Barstool Sports with her IP, and she signs a $60 million deal with Spotify. And that's really important because when she and her co-host were doing the show together, they were making $70,000 a year. They're making $70,000 a year. And their show for Barstool was bringing in an alleged $11 million. So they made that much money for Barstool. So via didn't get to cash out. She left. Then a year later, Alex Cooper completely cashes out. And obviously, the wounds are still fresh. The ex-co host feels slighted because that is what she had been pushing Alex Cooper to do. She wanted to leave Barstool, take the show somewhere else.

She thought that it was worth more. I don't know if she knew that it was worth $60 million, but she knew it was worth something. And yet Alex Cooper then she cashes in alone. She sells the entire back catalog of their podcast that they did together for a year. She sells it all to Spotify. Now then, fast forward another two years, Alex Hooper meets her husband.

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