Alex Cattoni - Your Story Matters, Here's How To Tell It

ManTalks Podcast

Connor Beaton

Relationships, Mental Health, Education, Society & Culture, Self-improvement, Health & Fitness

4.8 • 591 Ratings

🗓️ 9 March 2020

⏱️ 66 minutes

🔗️ Recording | iTunes | RSS

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Summary

Alex Cattoni is the founder of The Copy Posse, a boutique marketing and copywriting agency focused on bringing messages that matter to the masses. Alex is the brilliant marketing mind behind some of the hottest personal growth brands on the planet. She is also the co-host of the exclusive Flight Club Mastermind, a high-end event for experienced online marketers and entrepreneurs looking to scale their businesses with cutting-edge marketing strategies and conscious collaboration. Alex got her start in the marketing world 11 years ago at Mindvalley, one of the top online personal growth publishers, as part of the executive team that grew the company 3X to more than 8 figures in annual revenue. She was also the Event Director for Mindvalley’s AFest in Maui in November 2011. Since starting her business in 2012, Alex has proudly partnered with some of the top transformational authors and brands in the industry, helping them massively increase profits, Customer Lifetime Value and spend ROI through her iconic email marketing campaigns, list monetization strategies and industry-leading sales funnels. Over the past 4 years alone, her internal email marketing campaigns alone have generated over 8 figures in promotional revenue. Connect with Alex: Website: www.alexcattoni.com Instagram: @AlexCattoni YouTube: www.youtube.com/alexcattoni Facebook: www.facebook.com/AlexCattoni/ Twitter: @AlexCattoni Are you looking to find your purpose, navigate transition or fix your relationships, all with a powerful group of men from around the world? Check out The Alliance and join me today. Check out our Facebook Page or the Men's community.Subscribe on Apple Podcasts | Google Podcasts | Spotify For more episodes visit us at ManTalks.com | Facebook | Instagram | Twitter Did you enjoy the podcast? If so please leave us a review on Apple Podcasts or Stitcher. It helps our podcast get into the ears of new listeners, which expands the ManTalks Community Editing & Mixing by: Aaron The Tech See omnystudio.com/listener for privacy information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Welcome. I'm Connor Beaton, and this is the man talk show. Training for men and
0:15.8	answers for women. And joining me today is a friend of mine who's near and dear to me, Alex Cotone.
0:22.6	Her and I have been friends for quite a while.
0:26.2	And I've really seen her career take off in the last few years.
0:30.6	I wanted to have her on the show for a multitude of reasons.
0:33.8	And so while this episode is not necessarily personal development focused,
0:39.0	it's not necessarily focused in on helping you create a better relationship. It is focused
0:45.6	in on something unique that I've talked about a little bit on the show, which is the ability
0:50.4	to tell your own story. And as human beings, we have for a long time
0:57.0	cultivated our lives around stories and around our ability to not only hear other people's
1:03.0	stories, but the ability to tell our own. And this is exactly what Alex is one of the world's
1:09.8	leaders in. She is the founder of a company called
1:14.8	the copy posse. She's a writer at heart and a multi-passionate entrepreneur by design.
1:21.0	So let me tell you a little bit about her. In 2008, she put law school on hold and moved to
1:26.1	Malaysia to accept a gig at a company called Mind Valley,
1:29.0	which some of you might be familiar with, which is one of the world's leading online personal
1:34.0	growth publishers. And since 2011, she has launched several successful brands and has proudly
1:41.1	partnered with many of the hottest transformational authors and businesses
1:45.3	and business owners on the planet, specifically writing high converting sales copy,
1:50.7	scaling multi-million dollar brands, and crafting iconic promotional campaigns.
1:56.0	So, needless to say, she never became a lawyer, which we talk a little bit about on the show.
2:00.3	But she now runs a company called the Copypossie, which is a global army of authentic
	...

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