4.6 • 683 Ratings
🗓️ 16 August 2023
⏱️ 17 minutes
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0:00.0 | You are listening to conversations with Nathan Latka, where I sit down and interview the top SaaS founders, like Eric Wan from Zoom. |
0:10.3 | If you'd like to subscribe, go to getlatka.com. |
0:14.4 | We've published thousands of these interviews, and if you want to sort through them quickly by revenue or churn, cack, valuation, or other metrics, the easiest way to do that is to go to gitlatka.com |
0:25.1 | and use our filtering tool. |
0:26.7 | It's like a big Excel sheet for all of these podcast interviews. |
0:29.8 | Check it out right now at getlatka.com. |
0:34.9 | Guys, his first company sold for $42.5 million. |
0:38.1 | He made, called a million bucks off that deal, learned a lot about equity cap table, and eventually joined and built his own company called Airtory.com launched in 2017. |
0:47.2 | They're helping advertisers with a platform that helps them manage ads, produce ads. |
0:51.3 | They white label two ad agencies who have who have end clients. They make money off |
0:55.2 | SaaS services and utilization fees doing about $1.000, sorry, about $120,000 a month right now in |
1:00.9 | revenue up from call it like 80 or 90 grand a month just a year ago. So nice grow up there. |
1:06.1 | Profile today, they've raised just 400,000 bucks in their last seat. that $10 million post money valuation, growing profitably, which we love. |
1:14.7 | Hey, folks, my guest today is Julian Frockman. |
1:17.0 | He's previously founded perk.com, a mobile loyalty and rewards platform, which is acquired |
1:21.0 | by Rhythm 1 and ended up at TAPTICA or Tremor. |
1:24.4 | He's now focused on improving the lives of agencies and publishers by enabling them to |
1:27.4 | quickly and easily create rich media and CTV ad units at scale. He's doing this at |
1:33.0 | aertory.com. Julian, you ready to take us to the top? Sure, let's go. All right. Talk to me a little |
1:39.4 | bit about a customer that's paying you today. Can you share their use case? Sure. One of our kind of most recognizable customers is the Arena Group. |
1:49.1 | And so they own Sports Illustrated. They own grade, Mint's Journal, different periodicals like that. |
1:58.3 | And so for them, essentially, they use us because we're able to work with them to |
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