Age 24. 300 Deals. Here's How He Did It. | Outliers

The Tom Ferry Podcast Experience

Tom Ferry

Education, Business, Self-improvement

4.7 • 1.1K Ratings

🗓️ 30 April 2026

⏱️ 37 minutes

🔗️ Recording | iTunes | RSS

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Summary

This week on Tom Ferry’s Outliers series, you’ll hear from an agent whose story will inspire agents at any level. At just 24 years old, Elio Alanis of Houston, TX, is already pacing 300 transactions a year. He closed 11 deals in his first year and built his entire business without a sphere of influence, without cold calling, and without a single strategy you'd expect. You’re about to learn genius-level strategies that other agents haven’t even heard of, which prove you don’t need years of experience or an established network to break big in your market. In this episode, you’ll learn: The New Construction Edge: Why Elio visited model homes every day during COVID — and how it became his first unfair advantage. Mobile Showrooms: How bus rides earn Elio's team 10 signed contracts per trip. The Marketing Discount: How $100 turns scrollers into signed buyers. Audience Engineering: The social strategy he used to reach buyers before they were ready. Text HOME: The dead-simple lead capture that converts where other CTAs don't. The "Broke Broker" Save: Why his Tom Ferry coach talked him out of opening a brokerage at 23 — and what that one conversation saved him. And as you'll learn from Elio, the structure behind his growth wasn't instinct. It was built inside Tom Ferry coaching. Ready to build a business that doesn't look like everyone else's? Schedule a free call with a Tom Ferry consultant to learn more about coaching and see if it's right for you. 📞 https://www.tomferry.com/free-coaching-consultation/

Transcript

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0:00.0	Have you ever asked yourself, why is it that some people seem to constantly outperform their potential?
0:05.8	Call them an outlier.
0:06.6	Well, other people with the best of intentions fall dramatically below or just below their expectations.
0:13.5	And listen, they're not bad people.
0:15.2	They set big goals, but they don't align their behaviors with what it is they want to accomplish.
0:20.9	The next seven shows, this quick little series I'm doing, where I'm interviewing the
0:25.0	outliers, what's the psychology, what's the mindset, what do they do that cause them to
0:29.8	outperform their potential?
0:31.9	Enjoy the show.
0:33.4	So next up, 24 years old from Houston, Texas.
0:54.4	This guy is at 125 closed in pending as we sit here on March 23rd. And last year, he and a small team did 3,300 transactions. Elio, welcome to the show. Thank you for having me, Tom. It's about time. How long have you been trying to do this now? Over a year. Right. Where I'm like, man, just come up to Dallas. You're like, I'll come any time.
0:55.8	We're three hours away from each other.
1:13.6	Right. And here we are in Miami. We finally made it happen. Even better. So I think, I think just because I have so much context for you, would you take a minute and maybe give us just a little bit of the origin story? like your parents, you know, what you were doing when you made the jump into real estate.
1:10.8	I think because I think it'll give
1:14.8	it'll give the listener more context yes okay so I was born and raised in
1:19.2	Charlotte North Carolina my parents are from from Mexico they came to the
1:24.0	United States and started the very own small business, a restaurant, and
1:28.1	they've been in a restaurant industry.
1:29.7	My parents themselves been in a restaurant industry since I was born in 2001.
1:33.6	But my grandpa started it all in Mexico.
1:36.8	And I mean, he's been in it since 1950, 1960.
1:41.1	And while I was raised in North Carolina, we were always in this one shopping center.
	...

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