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Marketing School - Digital Marketing and Online Marketing Tips

Advanced SEO Todo List For Sites | Ep. #1139

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 13 September 2019

⏱️ 10 minutes

🧾️ Download transcript

Summary

In episode #1139, we give you an advanced SEO to-do list for 2020! Following our episode on the basic steps to optimize searchability and traffic for your new website, this episode is about how to get rolling for next year since we are already in September! Tune in to hear about page speed, power pages, and more. TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Advanced SEO To-do List for 2020. [00:34] What does advanced SEO mean? [01:15] Using the FAQ schema smartly to occupy more real estate. [02:06] Speed is an important factor, load your HTML from CDN's! [03:22] Infographics, data-driven posts and product led growth. [04:02] Focus on your brand; Google looks at how many people are searching. [05:40] Power pages and making your landing pages as comprehensive as possible. [06:32] Assess similar, existent content and update and add to that. [07:22] Optimizing titles and descriptions to increase click-through rates. [07:52] Translation and transcription, expanding beyond English.  [09:09] That’s it for today! [09:14] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: WordPress YoastSEO Eric Smidt General Motors BMW MobileMonkey ManyChat Backlinko Google Search Console ClickFlow Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:  Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.5

Let's start leveling up your marketing knowledge with your

0:14.3

instructors Neil Patel and Eric Sue.

0:19.2

All right guys before we start we got a special message from our sponsor.

0:24.0

If you want to rank higher on Google,

0:25.9

you got to look at your page speed time.

0:28.5

The faster your website loads, the better off you are.

0:31.3

With Google's core vital update,

0:33.0

that makes it super, super important

0:34.8

to optimize your site for low time.

0:37.6

And one easy way to do it is use the host

0:40.0

that Eric and I use, Dreamhost.

0:42.0

So just go to Dream Host or Google it.

0:44.8

Find it, check it out, and it's a great way

0:47.0

to improve your low time.

0:50.4

Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel. And today we are going to talk about, well, we're going to give you an advanced SEO to do list for 2020. So what does advance really mean Neil? I guess, you know, how do we even put this into context? Like what does

1:08.8

advance mean when it comes to SEO? Most people know already the basic your title tag meta descriptions have

1:14.2

URLs with letters and numbers and don't include dates you know have thorough

1:19.3

content people pretty much have all that stuff so what we wanted to do is just

1:24.7

rattle off some advanced stuff that you should tick box when you're doing your

1:29.9

SEO especially you know when you're getting ready for

1:33.0

20-20 because we're already in September

...

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