Adapting to LinkedIn's Video Content Era - With Jasmin Alic | Episode 320

The Futur with Chris Do

The Futur

Design, Self-improvement, Education, Business, Marketing, Arts

5 • 976 Ratings

🗓️ 11 December 2024

⏱️ 82 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this episode, I welcome back LinkedIn expert Jasmin Alic following our previous viral conversation that became LinkedIn's #1 video of the year. Jasmin brings 15 years of writing experience and insights from his thriving coaching practice to share what's really working on LinkedIn in 2024. We dive deep into the psychology of content creation, exploring everything from crafting the perfect first three lines to building genuine community engagement through strategic commenting. I'm particularly excited about our discussion of Jasmin's innovative "signposting" technique and his fresh perspective on how LinkedIn's evolution toward video content is changing the game. We also tackle controversial topics like AI-generated comments and the truth about reach metrics, while Jasmin opens up about how he maintains authentic connections while running a booked-out coaching business. Whether you're just starting out or looking to level up your LinkedIn strategy, this conversation offers practical techniques you can implement right away. Timestamps: (00:00) - Welcome and Previous Success (03:27) - LinkedIn's Video Evolution (06:00) - Content Creation Fundamentals (31:33) - Post Psychology Deep Dive (41:15) - Signposting Technique Explained (57:54) - Case Study Strategy (01:04) - Understanding Reach Metrics (01:11) - AI Comments Discussion (01:14) - Work-Life Integration (01:20) - Episode Wrap-Up Link to our first episode: https://open.spotify.com/episode/5RYWMtGeKvbNPYpMecgbJT?si=UXgHyC5QQVKt39sU2wSyqA Check out today's guest, Jasmin Alic: Website: https://www.hey-jay.com/ Jasmin Alic LinkedIn:https://www.linkedin.com/in/alicjasmin/ Check out The Futur: Website: https://www.thefutur.com/ Courses: https://www.thefutur.com/shop Linkedin: https://www.linkedin.com/company/the-futur/ Podcasts: https://thefutur.com/podcast Instagram: https://www.instagram.com/thefuturishere/ Facebook: https://www.facebook.com/theFuturisHere/ Twitter: https://x.com/thefuturishere TikTok: https://www.tiktok.com/@thefuturishere Youtube:https://www.youtube.com/thefuturishere Check out Chris Do: Website: https://zaap.bio/thechrisdo LinkedIn:https://www.linkedin.com/in/thechrisdo/ Facebook:https://www.facebook.com/BizOfDesign Instagram:https://www.instagram.com/thechrisdo/ Twitter:https://x.com/thechrisdo TikTok:https://www.tiktok.com/@thechrisdo Threads:https://www.threads.net/@thechrisdo Zaap: https://zaap.bio/thechrisdo Clubhouse:https://www.clubhouse.com/@thechrisdo Behance: https://www.behance.net/chrisdo Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0	Hey guys, if you haven't done so, you need to check our first video together.
0:03.0	It's got over 400,000 views. We got the powerhouse, the man himself. Yeah, it's been back.
0:07.0	Talk about LinkedIn. Welcome back to the show. Now, we're doing this show because there are so many things that you know have done and have taught other people.
0:37.7	I don't think it being contained in one episode.
0:40.8	Let's give people the reason why they need to watch.
0:42.9	You just tell us a few things and then we'll get into it.
0:45.5	Okay.
0:46.5	So the first video we did, Chris, based on my data and what I hear from people is the number
0:51.0	one LinkedIn video in the world this year. So we've done that.
0:56.1	And just to tell you the truth, I've been hit up by so many people the entire year where everyone's
1:02.8	just jumping into my connection requests and DM saying, hey, I watched your video with Chris.
1:06.3	Hey, I watched you on the podcast with Chris.
1:07.7	Hey, I listen to the podcast.
1:08.6	And I'm like, oh, my God, so many people.
1:11.8	I think we've grown over 100,000 followers.
1:16.4	Wow.
1:17.0	Since the podcast has dropped.
1:18.9	All done.
1:20.0	Thank you, man.
1:20.7	It's a great feeling for sure.
1:22.8	Yes.
1:23.6	Okay.
	...

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