a16z Podcast: The Promise (and Nightmare) of Cross-Platform Software
The a16z Show
a16z
4.2 • 1.2K Ratings
🗓️ 6 June 2014
⏱️ 17 minutes
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| 0:00.0 | Hello and welcome to the A16Z podcast. |
| 0:05.0 | This is Benedict Evans. |
| 0:06.0 | I'm here today with Steve Sinovsky. |
| 0:07.0 | We're going to spend a little bit more time thinking about what Apple announced yesterday at |
| 0:13.0 | WWDC in the context of some of the challenges that our portfolio companies face around development |
| 0:18.0 | and particularly cross-platform development. |
| 0:20.0 | So Steve, I was at WWDC yesterday. |
| 0:23.6 | I kind of experienced the moment where Apple started talking about a new programming language, |
| 0:27.1 | and half the room went completely quiet, and the other half went, wow, that's really cool. |
| 0:30.5 | And I was in the half that was going completely quiet, I have no idea what these people are |
| 0:33.9 | talking about. But coming away from it, one of the things that you and I were talking about is that Apple's |
| 0:42.2 | doing quite a lot of stuff in one way, and Google is doing quite a lot of stuff in another |
| 0:46.3 | that doesn't really have an analogue on the other platform. |
| 0:49.3 | So if you were to look at Windows and Mac, you have a file picker, you have Windows, you have scroll, |
| 0:55.5 | you have a bunch of tools that basically have direct analogs on the other platform, whereas |
| 1:00.7 | as Apple does more, on the one hand, more and more stuff that's about the hardware and Google does |
| 1:04.7 | more and more stuff that's about the cloud, and Apple starts doing its own SDKs that address |
| 1:10.0 | the harder in particular ways and does iBeacon and so on. |
| 1:12.6 | It feels like you might be building an app that takes advantage of stuff that does, that Apple gives you, |
| 1:18.9 | that actually doesn't exist on Android, or vice versa. |
| 1:21.5 | So you can't really do an app that does the same thing on both. |
| 1:23.9 | What do you think about that? |
... |
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