A spoonful of sugar helps
Before Breakfast
iHeartPodcasts
4.5 • 1.5K Ratings
🗓️ 23 October 2020
⏱️ 4 minutes
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| 0:00.0 | Welcome to Before Breakfast, a production of I Heart Radio. |
| 0:09.0 | Good morning. This is Laura. |
| 0:12.0 | Welcome to the Before Breakfast Podcast. |
| 0:14.0 | Today's tip is to increase your chances of doing good for you behaviors |
| 0:19.0 | by pairing something you want to do |
| 0:22.0 | with something you want yourself to do. |
| 0:25.0 | For example, have a latte at your favorite coffee shop |
| 0:29.0 | only while you do your weekly planning session. |
| 0:32.0 | The promise of the latte will make it a lot easier to get yourself |
| 0:35.9 | to do that calendar review that you know needs to happen. |
| 0:40.9 | Today's tip comes from behavioral scientist Katie Milkman who coined the term |
| 0:45.5 | Temptation Bundling to describe this practice. You motivate a productive |
| 0:50.8 | behavior by linking it to a guilty pleasure, something you want to do anyway. |
| 0:57.0 | Her research showed that bundling listening to an audio book with exercising helped people exercise more. |
| 1:05.4 | Going to the gym becomes more desirable when it comes with the chance to hear what happens |
| 1:09.6 | in the next chapter of the Hunger Games or the Da Vinci Code. I love this idea. Instead of treating |
| 1:16.8 | what we want to do as the reward after we've done what we need to do, we can link |
| 1:22.4 | the Want to Do and Need to do and experience them both at the same time. |
| 1:27.0 | That way, the need to do becomes a lot more attractive. |
| 1:31.0 | There are a lot of potential applications of this |
| 1:34.9 | temptation bundling. For example you could bundle seeing a friend with working out. |
| 1:39.5 | You and your spouse could incentivize yard work by turning it into an adults only kids are inside watching a movie |
... |
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