Welcome to Daring Daily On Demand, your most trusted resource to help you become better

every day.

Here's your success mentor, Daring Hardy.

As humans, we are hyper-social beings.

We have been hardwired to crave inclusion, to be approved of, and to be accepted.

And being rejected is one of our greatest primal fears.

Why?

Well, because Eons ago approval thus inclusion meant survival, rejection and disapproval

meant certain death.

And prehistoric times, if you were ousted from the tribe and thus left isolated and

alone to fend for yourself, it wasn't long before you were a snack for a pack of

saber-toothed cats.

Because the consequences of being rejected were so extreme, our brains and our behavior

adapted to do anything we possibly could to avoid disapproval from others.

In fact, research has proven how social rejection activates many of the same brain regions

that are involved in signaling physical pain, which helps explain why disapproval hurts

so bad.

Even though today, we are no longer living in caves or running around on the loincloth

on the savannah as trying to spear our food and dodge predators, our aversion to rejection

and disapproval is still deeply embedded into our primal fears.

For many, if not most, it consumes our entire self-identity, and it is the primary drive

to all our motivation.

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