A Blue Egg Corporation - From Asthma to Creating a Global Brand
The Story of a Brand Show
Ramon Vela
4.9 • 147 Ratings
🗓️ 17 June 2022
⏱️ 38 minutes
🧾️ Download transcript
Summary
This episode is brought to you by Sendlane.
The COVID pandemic caused a lot of people to feel trapped at home, putting a lot more focus on the needs inside a house. That's where A Blue Egg Corporation comes in, says Robin Wilson, chairman and founder of the holding company for real estate, design, and licensing.
Robin's childhood was spent fighting off a slew of allergies, a challenging situation that she'd later use to her advantage in her career. After starting in the corporate world, she shifted to real estate development and project management.
Robin says she's found resilience and empathy through a network of friends who offer constant reassuring words.
"Don't look at other people - run your race," she says. "Set a goal for yourself. Whatever that goal may be, it may be that you don't want to have any debt in one year. It may be that you want to have enough money to go on a vacation or have a certain amount of money in your bank account if that is your goal. Work toward your goal."
In Part 1, Robin talks about:
* Gratitude to his friends and family who invested in his company and trusted him to use the money wisely.
* How her childhood allergies affected her career path.
* Why she pivoted into real estate.
* Why "resilience" and "empathy" are keywords to her.
Join Ramon Vela and Robin Wilson as they break down the inside story on The Story of a Brand.
For her book, “Clean Design: Wellness for Your Lifestyle,” visit Amazon.
For more on A Blue Egg Corporation, visit: https://ablueegg.com/
Subscribe and Listen to the podcast on all major apps. Simply search for “The Story of a Brand,” or click here to listen on your favorite podcast player: Listen now.
*
This episode is also brought to you by Sendlane.
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Transcript
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| 0:00.0 | I was what they call a pan allergic child, which means pollen, animal dander, smoke, dust, |
| 0:07.8 | food, anything that basically I should have been a bubble child, but thankfully I wasn't. |
| 0:12.9 | So I was that child who had the Kleenex, if you know that kid, wheezing and sneezing and just sickly. |
| 0:24.0 | And thankfully, my parents discovered a holistic doctor who might today be called a hippie. That doctor said, you know, |
| 0:32.9 | you can raise a strong child or you can raise a child on strong medicine. And my parents made the right |
| 0:39.9 | choice. It involved changing diet. Smokers went outside. Shoes were left at the front door. |
| 0:46.6 | And this is the 70s. And everybody thought my mother was batty because nobody did that. |
| 0:51.9 | And more importantly, the shag carpet went out and the hardwood floors came in and |
| 0:56.5 | all these things that people didn't really think about the indoor air quality or even the diet. |
| 1:02.6 | I was the child who drank orange juice, not tang, who drank grape juice, not Hawaiian punch. |
| 1:09.2 | So you can imagine there was just a whole, who was this kid? |
| 1:14.0 | And then you fast forward. |
| 1:16.3 | And you think about my classmates who went to the other doctor who pumped them full of |
| 1:21.4 | steroidal type medications and told the parents to make sure they take it easy. |
| 1:28.3 | And then my hippie doctor, on the other hand, is saying, |
| 1:30.8 | eat organic food, change the indoor air quality, |
| 1:33.7 | and make her take swimming lessons and run and play tennis |
| 1:37.3 | and get her lung strong. |
| 1:40.2 | That's my origin story. |
| 1:58.0 | Thank you. That's my origin story. This is the story. This is the story of a brand, a podcast that helps people learn the story behind their favorite consumer companies. I'm Ramon Vela, and I believe that people want to know more about the |
| 2:02.0 | brands and the products they purchase. So each week, I interview the founder of a consumer brand, |
| 2:07.2 | unpack their story, their products and their mission so you can decide which products are worth buying |
... |
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