meta_pixel
Tapesearch Logo
Log in
A Well-Designed Business® | Interior Design  Business Podcast

937: Power Talk Friday: Sonja Capasso: Is it Failure or is it the Path to Success?

A Well-Designed Business® | Interior Design Business Podcast

LuAnn Nigara

Business, Design, Arts

4.8786 Ratings

🗓️ 8 December 2023

⏱️ 53 minutes

🧾️ Download transcript

Summary

Today With Sonja Capasso: Welcome to A Well-Designed Business. Today we’re welcoming Sonja Capasso of Capasso & Co to the show. I met Sonja a few months ago and I couldn’t wait to finally sit down with her and learn more about her journey. More About Sonja Capasso I worked for a local design firm from 2015 - 2017, and after graduating, I immediately opened my own design business and started working part time as a rendering and drafting professional. It soon became obvious to me that this is my true passion and calling, so I changed my specialty from an interior designer to a drafting and rendering artist. Over the course of my design career, I also flipped and remodeled multiple houses, designed commercial interiors, and gained great on the job and first hand knowledge and experience, which has helped me create better contract documents. During my years in school, I also obtained a Florida Realtor License and a Broker’s license (which I let pass since we moved out of state), and I also became accredited with LEED AP ID+C since I have a passion for all things organic, natural, and sustainable. After we moved from Florida to CT, I participated in a Designer of the year contest on HGTV, where I made it through the first cut. While I didn’t make it further, this was a huge accomplishment for me, and you can now find my interior design business listed on HGTV.com. While in school, I also submitted my student designs to our local South Florida ASID chapter, where I won the first prize two years in a row. Since I switched my specialty to drafting and renderings, I have worked with over 100 interior designers, most of which are repeat clients. I thoroughly enjoy my work and I am so happy to be able to have independence, be my own boss, and run my business from home. Connect with Sonja Capasso Website Instagram Facebook Pinterest What’s new with LuAnn Nigara LuAnn University - Registration is now OPEN for the Winter 2024 semester! Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Shows Mentioned: AWDB 918 Lorna Gross: Unlock Your Potential: Reimagine and Reinvent Yourself, Over and Over   AWDB 784 Kelly Fridline: An Alternative Path—From Architecture to Coaching in Interior Design   AWDB 807 Power Talk Friday: Claire Jefford: Interior Design Boss Academy. Why Trust & Experience Matter in Creating a Profitable Business   AWDB 485 Power Talk Friday: Claire Jefford: Rock the Consult   AWDB 325 Claire Jefford: Create Valuable Content to Sell Through Your Website   AWDB 237 Claire Jefford- How To Get More Clients With Video Content Other Resources Mentioned: Badass Habits by Jen Sincero

Transcript

Click on a timestamp to play from that location

0:00.0

This episode is sponsored by Revelwoods. Revelwoods is your source for premium hardwood and resilient

0:06.7

flooring. Using the Revelwoods selector tool, you will be able to find curated suggestions for

0:11.8

each specific project based on criteria such as style, color, zip code, and usage. Because the species

0:19.3

of wood that performs in a laundry room in Key West is not

0:22.7

going to be the same as the wood that will perform in a living room in Chicago. And how do you know that?

0:28.2

Well, Revelewoods helps you. Know before you specify. And when you sign up for a free professional

0:33.9

membership, you'll get access to exclusive discounts and referral benefits.

0:38.5

Visit revelwoods.com to get started.

0:53.0

Welcome to a well-designed business.

0:55.0

My name is Luann Nigara, and I'm so glad you found this podcast.

0:59.0

Together with my husband Vince and our partner Bill, we have grown our company Window Works from the ground up,

1:05.0

so I know and I understand the challenges you face in running your interior design business. I also know that your talent

1:13.0

alone isn't enough to ensure your success. So on this podcast, we talk about strategies and

1:19.8

practical steps to help you grow your business. But make no mistake about it, we have our share

1:25.0

of fun here too, mixed in with those aha moments that I love

1:28.8

so much. This isn't fluff. Nobody has time for that. Whether you are a new interior designer

1:34.6

or a season designer, I am here to help you create and to manage the kind of interior design

1:40.4

firm that you dream of. It's straight talk and it's action. Are you ready? Let's get started.

1:49.1

Hi, welcome to a well-designed business. It's Power Talk Friday. Today, Sonia Capasso of Capasso

1:54.8

and Co is on the show with me. I met Sonia a few months ago and I have to say I've been waiting

1:59.8

patiently for us to

2:01.1

finally sit down and do our interview.

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from LuAnn Nigara, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of LuAnn Nigara and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2025.