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The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

930: The Platform That Outlasted the Algorithm: Why Pinterest Still Wins

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

Jenna Kutcher | Entrepreneurship, Business Strategy & Marketing

Business, Marketing

4.812.3K Ratings

🗓️ 12 November 2025

⏱️ 48 minutes

🧾️ Download transcript

Summary

I'm going to say something that might sound crazy: I spend less than an hour a week on one platform, and it drives over 20,000 visitors to my business every single month. No dancing. No trending audio. No desperate posting three times a day hoping someone sees it. While everyone else is exhausted trying to outsmart the algorithm, I've been quietly winning with a platform where the algorithm actually works with you, not against you. In this episode, we're talking about the platform that outlasted the algorithm, and why Pinterest is still the smartest move you're not making!  Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://jennakutcherblog.com/how-to-get-traffic-from-pinterest  Thanks to our Goal Digger Sponsors: Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger. Find a co-host today at http://airbnb.com/host. Check out What Should I Do With My Money? from Morgan Stanley. Listen now at https://mgstnly.lnk.to/bqe8HiAC!GD.  Visit http://www.spectrum.com/freeforlife to learn how you can get Business Internet Free Forever. Experience the power of a Dell PC with Intel Inside®, backed by Dell’s price match guarantee. Shop now at https://www.dell.com/deals. Your dream wardrobe’s one click away. Visit https://www.revolve.com/goaldigger for 15% off your first order with code GOALDIGGER.

Transcript

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0:00.0

I'm going to say something that might sound totally crazy in an era where everything is changing

0:06.5

overnight. I spend less than an hour a week on one platform and that single platform drives

0:14.4

over 20,000 visitors to my business every single month. I don't have to dance. I don't have to record anything on my camera.

0:22.3

I don't have to look for trending audio. I don't have to throw up a post and hope that

0:27.5

somebody sees it. In fact, I don't even have to do this strategy myself. It can be outsourced.

0:33.3

And while everyone else is exhausted trying to outsmart the algorithm, I have been quietly

0:38.7

winning with a platform where the algorithm actually works with you and not against you.

0:44.1

This is the Gold Digger podcast. And today we're talking about the platform that has

0:48.3

outlasted the algorithm and why Pinterest is still the smartest move that you're not making.

0:54.5

Let's dive in.

0:56.4

I'm Jenna Coutcher, and I help you trade hustle for purpose and build a business that

1:01.6

gives you the life you actually want to live.

1:04.6

From a $300 Craigslist camera to a seven-figure business I run from home, I've learned

1:09.9

that success isn't just about what you do,

1:12.9

it's about how you live. Here, you'll get strategies that work, systems that give you your time back,

1:19.5

and steps that turn your effort into results and impact. If you're ready for clarity, confidence,

1:25.9

and a business that feels as good as it looks,

1:28.5

you're in the right place.

1:30.4

This is the Gold Digger podcast.

1:34.0

Before we dive in, I wanted to let you know that this episode is brought to you in partnership

1:38.7

with Pinterest.

1:39.4

And I have the greatest honor of being a part of the Pinterest Educators program, there are about

...

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