92. Den Fujita – How McDonald's Expanded Into Japan

Win Make Give with Ben Kinney

Ben Kinney Training

Education, Self-improvement

4.9 • 1.5K Ratings

🗓️ 28 September 2020

⏱️ 31 minutes

🔗️ Recording | iTunes | RSS

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Summary

After multiple failed attempts to grow internationally, Ray Kroc teamed up with Japanese businessman Den Fujita. No one could have predicted the massive growth Den Fujita would accomplish with the McDonalds brand. This episode proves that no matter how good your model is, you always need to be teamed up with the right person (or people) to make that model work. For more info in Den Fujita (and to see his appearance on David Letterman) check out this great article - A Big Mac Fortune: How Den Fujita Brought Global Brands to Japan - https://neckar.substack.com/p/a-big-mac-fortune-how-den-fujita Learn how to take control of your finances and increase your assets so you can increase your wealth. Sign up for the free Win Make Give Wealth Series with Ben Kinney - https://winmakegive.com/wealth/ Learn how to put your money to work with the free Win Make Give Investment Series with Ben Kinney - https://winmakegive.com/investing/ Join our Facebook group - https://www.facebook.com/groups/WinMakeGive

Transcript

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0:00.0	Welcome to the Wind Make Give Podcast. This is Ben Kenny joined today with Chad Himes and Bob Stewart.
0:15.0	We're continuing down the journey of a previous episode
0:20.0	and...
0:22.0	Or we are going to take a little bit of a different perspective.
0:25.0	There is a gentleman who most likely you have not heard of but you should.
0:29.0	There's very little information out here about this gentleman. He was once quoted as saying
0:35.8	success is given equally to all if you work at it for 24 hours a day as I do.
0:46.2	He's a beast.
0:47.7	This gentleman, I stumbled across this article
1:00.4	by apparently a gentleman that goes by NECKAR and it was really fascinated, because I love this particular topic.
1:05.6	And two, because the story in general
1:09.1	was really pretty incredible. Let's go back in time a little bit and introduce you to a gentleman named Den
1:20.0	Fujita, FU J I T A, that's Din Fujita.
1:28.8	He was born in 1926 in Japan and Osaka and sadly enough in the bombs of the war World War II he lost both his father and two sisters.
1:46.4	He triump through that.
1:48.7	Much of his inspiration could have came from his mom who successfully built a church, a Methodist church there in Japan.
1:57.7	And he grew up, attended law school in Tokyo, graduated, and his first real career was being an importer, which I find a little
2:10.1	bit interesting being that Japan had just lost a war to the United States and
2:15.6	Mr. Fujita really took to Western culture and bringing Western products in and was able to move the past national battles, you know, you're kind of
2:27.7	behind them.
2:29.6	Some of the first products that he brought in to Japan were in fashion.
2:35.0	I don't know Bob you have a wife so you could probably pronounce this.
	...

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