906 SaaS: Interactive Video Company Passes $1.2m ARR After Unique Way of Handling Churn
SaaS Interviews with CEOs, Startups, Founders
Nathan Latka
4.6 • 683 Ratings
🗓️ 16 January 2018
⏱️ 20 minutes
🧾️ Download transcript
Summary
Disappointed with digital video's inability to rise to its potential, Erika started Rapt Media. Erika has worked to build a business positioned at the top of emerging video technologies, providing interactive solutions to enterprise companies. Erika has solidified an A-list customer portfolio including companies like PwC, Samsung, Accenture, and Vodafone.
Transcript
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| 0:00.0 | This is the top entrepreneurs podcast where founders share how they started their companies and got filthy rich or crash and burn. |
| 0:11.6 | Each episode features revenue numbers, customer counts, and other insider information that creates business news headlines. |
| 0:23.6 | We went from a couple of hundred thousand dollars to to two point seven million. I had no money when I started the company. |
| 0:25.6 | It was $160 million, which is the size of any IPOs. |
| 0:29.6 | We're a bit strapped. |
| 0:30.6 | We have like 22,000 customers. |
| 0:33.6 | With over 5 million downloads in a very short amount of time, major outlets like Inc are calling |
| 0:40.4 | us the fastest growing business show on iTunes. I'm your host, Nathan Latka, and here's today's |
| 0:46.6 | episode. Hello, everybody. My guest today is Erica Troutman. And disappointed with digital |
| 0:53.5 | video's inability to rise to its potential, |
| 0:55.6 | she started her company, wrapped media. She's worked to build a business positioned at the top of the |
| 0:59.9 | emerging video technologies, providing interactive solutions to enterprise companies. She's |
| 1:05.0 | solidified an A-list customer portfolio, including companies like PWC, Samsung, Accenture, and Vodafone. |
| 1:11.2 | Eric, are you ready to take us to the top? |
| 1:12.9 | I am. |
| 1:13.8 | Okay, video is obviously hot, hot stuff right now. |
| 1:16.8 | What does RAPT Media do and what's your business model? |
| 1:19.2 | How do you make money? |
| 1:20.1 | Sure. |
| 1:20.6 | So, Rapt Media is an interactive technology. |
| 1:23.5 | We sell to large companies like those that you named. |
| 1:26.1 | They use the platform to take their videos |
... |
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