900. Drafting on Your Team and Making the Hard Calls This Winter
Fullerton Unfiltered
Brian Fullerton
5 • 1.1K Ratings
🗓️ 3 December 2025
⏱️ 40 minutes
🧾️ Download transcript
Summary
In today's episode Brian breaks down why late fall and early winter is the perfect time to evaluate your support team and make the tough decisions your business needs. From upgrading bookkeepers and accountants to tightening up internal roles, this is your permission to draft on your team and level up. Brian also recaps debris from the first snowstorm of the season and two early salt runs, sharing what worked and what needs tweaking before winter hits full swing. Tune in for a practical, honest catch-all episode to keep your operation sharp heading into the busy season.
🌱 LINK Membership
Be part of a community where your success isn't diminished by helping others succeed.
Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.
👉 Join the LINK Membership
🔗 Helpful Links & Resources
📬 Free Newsletter
Stay up to date with Brian's latest tips and updates:
Subscribe to the Newsletter
🎥 Follow Brian Online
📘 Resources to Grow Your Business
🧠 LMN Mastermind Sessions
Try LMN Landscape Software — use code BRIAN for special savings:
Learn More
💼 Business Services
-
Cycle CPA – Save $200 with code: BRIAN
-
PostcardMania – Direct Mail Marketing
-
Branded Bull – Marketing & Branding Experts
- Coast Pay - Fuel and Fleet Cards
🔧 Top Tools & Equipment – Affiliate Partners
Use code: BRIANS10 to save 10% at the links below:
-
Kujo Yardwear – + Free Shipping!
-
ISOtunes – Save 10%
- Attentive AI – Promo Code Brian50 saves 50% at signup
-
Plow-Right Snow Markers (Brians10 - Save 10%)
Transcript
Click on a timestamp to play from that location
| 0:00.0 | Brian, Liz, and the entire Fullerton Unfiltered team, thank you for your support in 2025, |
| 0:05.0 | and especially during our recent Black Friday and Cyber Monday sale. |
| 0:09.4 | You guys really are the best. |
| 0:15.9 | You're now listening to the Fullerton Unfiltered podcast. |
| 0:20.3 | Straightforward. No-niltered Podcast. Straightforward. |
| 0:21.2 | No nonsense business advice. |
| 0:23.3 | Completely on. |
| 0:25.3 | Unfiltered. |
| 0:26.2 | Grow your business. |
| 0:27.4 | Grow your life. |
| 0:28.6 | Now, here's your host, Brian Fullerton. |
| 0:32.5 | Hey, what's going on, guys? |
| 0:33.5 | Welcome to another episode of the Fullerton Unfiltered Podcast. |
| 0:36.6 | It is your host, Brian Fullerton here. Hanging with you guys. And good morning. Well, happy Wednesday to all of you guys |
| 0:42.8 | listening in. I know a lot of you guys have been out there battling winter, the white gold, |
| 0:48.7 | making the salt money. You guys are doing the deal just like so many of us out there. Let me adjust |
| 0:53.4 | a little bit of a volume here on the headset. First things first, I just want to say welcome to the show. |
| 0:57.8 | Hope everybody is doing well. It has been a busy, busy, active couple of days over here in |
| 1:03.1 | Michigan. We had about five inches of wet snow come on down Sunday, late Saturday into Sunday |
| 1:09.4 | morning, had a full plow run and salt run, you know, |
| 1:12.2 | Sunday morning into Sunday afternoon. |
| 1:14.5 | And then ran it back the next day on, no, not Monday morning, but Tuesday morning, we were |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Brian Fullerton, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Brian Fullerton and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2026.