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How you folks doing?

Excellent, excellent. So this can be 20 minutes.

Actually, very interesting because we're going to build off a lot of what Onond just talked about

and give you tactical toolkits, strategies to actually implement.

A lot of those things he's telling you not to do.

My name is Mark Killens. I'm at a company named AirMeet. It's a Series B company around event technology.

I was at HubSpot for eight and a half years. I, both companies, or, you know, HubSpot was 600 million

when I left, and Drift was about 100 million. So, excited to talk to you about how I was able to

really grow marketing teams at both those companies. So there's going to be a lot of content,

and you'll be able to get a lot of this content after I speak to online. Just keep that in mind.

So I'm going to break this down to three things. People, process, performance. You can't have a

team without great people. The team at the end of the day needs some sort of process to be

cohesive, and you need to create a high performing team. That's how your business is going to grow and it's going to scale.

So I'm going to break these three things down into these three different sections.

So I'll go through each thing.

Again, very actionable takeaways, tangible things you guys can do right after this.

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