Hey, my friends, my name is Rick Mulready and I'm an online business coach.

I'm an ads expert and I'm all about helping online course creators and coaches make more

money in their business while working fewer hours.

But most importantly, I'm a father and I'm a husband. With this podcast, you're going to

learn exactly how to become what we hear call the optimized CEO of your business. And that means

you are optimizing your sales and marketing, your time and your mindset so that you can have more

freedom of bigger impact and make more money.

So grab a coffee, open up your favorite notes app.

This is the art of online business podcast.

What's up, my friends?

Welcome back to the podcast.

As always, super appreciate you for tuning in today and coming to hang out with me.

I wanted to do something a little bit different on today's quick tip. If you heard Wednesday's episode, just the last episode here

on the podcast, I had my buddy Tom Breeze here on the podcast and we talked about how to grow your

YouTube channel with paid YouTube ads and drive more customers in the process. Tom and his team, if you're not

yet heard that episode, it is a must listen, whether you already have a YouTube channel or

you're thinking about starting one, must listen for the last episode. You don't necessarily

need to listen to the last episode prior to listening to today,

but it will be helpful. So just to recap, Tom Breeze, he is the founder of viewability,

which is an ad, excuse me, YouTube ads agency and the ad buyers club. He is, he and his team are some of the best YouTube ads people

in the world. And this is like Tom's fifth time here on the podcast. The dude's brilliant.

But anyway, he broke down the strategy that he and his team have been really honing and trying to work out over the past

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