2020 was a brutal year but as business owners and as entrepreneurs there have been valuable lessons learned that you can take into 2021 to improve your business and scale your brand. Listen in and discover Rob’s 9 key takeaways from adapting your expectation vs reality, learning how to stay agile and scaleable and why it’s essential to always have a plan B.   KEY TAKEAWAYS Expectation vs reality - Entrepreneurs could not have predicted the COVID-19 pandemic but as a result, many did not adjust their business model and expectations for the year. The quicker an entrepreneur can adapt, pivot and change their plans, the easier it is to thrive in tough times.   The unexpected upside of a very difficult year - For every downside, a business may experience, there is an equal upside and as a result of the pandemic, many will have created new products and services, optimised their business and become more agile in their industry. Having no plan B - It’s always important to have a plan B and know what you would do if. Aim to disrupt yourself and your business by finding your weaknesses and opportunity growth areas by covering all of your bases if certain situations happen. Always have a plan B, C, D, E and F.   Dealing with fear on a global scale - Do not let the fear of the pandemic seep into your business so that you end up making irrational decisions. Always be very careful of who you follow and the media that you watch, aim to be balanced, level-headed and deal in facts.   Agility - You need to be able to think, decide and act fast when making business decisions. Always be in testing mode so that you can provide the best product or service and always be ready to move.   Scalable products - Ask yourself if your product is scalable on a global level so that your business is sustainable.   Low overhead models - Keep your overheads and long-term fixed costs low so that you can grow your business by the cashflow that you bring in and stay agile. BEST MOMENTS “The best way to be agile in business is to expect the unexpected and plan for what you cannot plan for” “Also aim to be a ‘glass half full’ type of person” “Ask yourself what if regulations changed? What if your competitors grew? What is the taxation laws change?” “Sit down and make a list covering all of the upsides of the business learned as a result of 2020” “The upsides learned in 2020 can be leveraged and scaled in 2021” “Follow people that inspire you and that can improve your business”   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com