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The ONE Thing

89. Becoming THE Choice & Avoiding The Trap of Success | Gene Hammett

The ONE Thing

NOVA Media

Business, Careers, Entrepreneurship

4.81.1K Ratings

🗓️ 9 November 2017

⏱️ 52 minutes

🧾️ Download transcript

Summary

We know that you're a high achiever. We know that you want to have a thriving career and a vibrant personal life – and you want to leave a legacy that will last.   However, so many of us are focused on the wrong thing – being "successful" – and the actions we are taking today are leading us down the wrong path. We're struggling too, and we're committed to figuring it out so that we can serve you at a higher level.   To help, Gene Hammett shares his story: a case study of what happens when you go down the wrong path, lose everything, and then make a course correction. If you pay attention (and then take action), you'll be better prepared to avoid the trap of success and position your business as THE choice for your customers.   Join us for our first live event: What: The ONE Thing Goal-Setting Retreat When: November 30th, 2017 - December 1st, 2017 Where: Austin, Texas How: the1thing.com/event   The ONE Thing to Implement From This Episode: Gene suggests you schedule some time to be alone with your thoughts, on a regular basis, and give yourself the space to think about what you want.   What path are you on, what impact are you making in the world, and are you living the potential that's inside you?   In this episode you will learn... [1:30] How chasing success can lead you into a trap. [10:50] ONE myth we were all told about success. [20:40] How to position your business as THE choice for your customers. [24:40] The 6 principles of emotional connectivity (and how they make you more attractive to your customers). [34:05] How to get clarity on your unique promise to your customers.   AWESOME FREE RESOURCES FOR YOU! The Kick Ass Guide To Accountability Form your first power habit with your 66 Day Challenge Calendar Check out our awesome blog!   Links & Tools From This Episode Learn more at GeneHammett.com Listen to Leaders in the Trenches Read The Trap of Success: thetrapofsuccess.com You know that your financial life is one of the seven most important areas of your life – so we want to tell you about The Perpetual Wealth Strategy.   Patrick Donohoe and his team at Paradigm Life specialize in an investment strategy that creates wealth, and they want to share it with listeners of The ONE Thing podcast.   If you go to PerpetualWealthStrategy.net, you can download the free report: The Entrepreneur's Hierarchy of Investment.   Get your FREE audiobook copy of The Trap of Success!   If you enjoy listening to podcasts, you probably also enjoy listening to audiobooks, and that’s why Audible is sponsoring this episode.   If you go to audible.com/onething, you can create a free account and get a free credit for your first book, which could be The Trap of Success. Production & Development for The ONE Thing Podcast by Podcast Masters Mentioned in this episode: Factor 75 Head to FactorMeals.com/one50 and use code one50 to get 50% off. That’s code one50 at FactorMeals.com/one50 to get 50% off! Factor 75

Transcript

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0:00.0

This is the One Thing podcast where we teach you the surprisingly simple truth behind extraordinary results.

0:08.0

My name is Jeff Woods. I'm the Vice President here at the one thing team.

0:14.0

Folks, so many of us, we know so much about you just from our interactions with you.

0:19.0

We know that you're a high achiever.

0:21.0

We know that you want to have a thriving career, you know have a really

0:25.3

vibrant personal life, and to leave a legacy that will last. What so many of us are

0:31.6

unaware of is that the actions that we're taking maybe taking us

0:35.8

toward a destination where we become trapped.

0:39.5

We focus so much on being quote successful. We're not focusing on the right things. The man you're

0:47.2

going to meet today is a true case study of what happens when you don't focus on the correct one thing and how when you are going down the wrong path,

0:57.4

how you make a course correction so that you can build a business that makes a massive impact and leaves a real legacy. It's about

1:06.2

how you can become the choice in the mind of your customers and ultimately how you avoid the travel success. With that, let's get into

1:15.8

this conversation with Gene Hammett. I am so excited to share this. You all know I am an avid learner and I am constantly

1:34.0

looking for the edge I can find through new knowledge and incredible mentors, which is

1:38.4

why I absolutely love Masterclass so much. I've taken the art of

1:42.3

negotiation with Chris V, which has been

1:44.4

instrumental in my ability to communicate and negotiate at a high level. I've learned

1:48.4

from James Clear on how to leverage small habits to make a big impact, Jocko Willing

1:52.4

on leadership training, and that's just to name a few.

1:55.3

These are the world's best in their category. Imagine how much it would cost to take one-on-one classes from them.

2:02.0

Well, the master class, you can do that

2:04.2

with just an annual membership of $10 a month.

...

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