883: The Smartest Way to Turn Your Story into Sales, Leads, and Legacy

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

Jenna Kutcher | Entrepreneurship, Business Strategy & Marketing

Business, Marketing

4.8 • 12.3K Ratings

🗓️ 2 June 2025

⏱️ 56 minutes

🔗️ Recording | iTunes | RSS

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Summary

Imagine this: one single book that acts like a 24/7 lead magnet, builds trust with your audience before they even meet you, and quietly funnels dream clients and customers into your world… all while you’re off living your life. Yep, that’s the magic of what we’re talking about today: how a book isn’t just a passion project, it can be your smartest business asset. Learn How To Launch Your Book to Bestseller Status in 3 Easy Steps at http://www.selfpublishing.com/jenna! Chandler Bolt is the CEO of SelfPublishing.com, a 7x best-selling author, a Forbes 30 Under 30 honoree, and a straight-up wizard when it comes to helping people write and launch books that actually make an impact AND an income. If you’re brand new to the idea of writing a book and want to start from square one, be sure to check out our past episodes together: Episode 645 and Episode 759! Today, we’re diving into the biggest mistakes entrepreneurs make with book funnels, how to use your book to grow your email list (without spending all day on Instagram), and why publishing could be the most leveraged move you make this year! So if you’ve got a message to share and a business to grow, grab your favorite pen (because yes, this one’s a note-taker), and get ready to map out your book funnel blueprint. And if this conversation gets your wheels turning (trust me, it will): be sure to sign up for Chandler’s free class at http://www.selfpublishing.com/jenna! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/selfpublish3 Thanks to our Goal Digger Sponsors: Get $25 off your first purchase at http://therealreal.com/goaldigger. Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger. Find a co-host today at http://airbnb.com/host. Move deals faster with an AI powered CRM your team will actually use. Visit https://monday.com/crm to learn more. Deposit or spend $5,000 in 90 days to earn up to $500 in rewards at ⁠mercury.com/goal⁠. Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC. The IO Card is issued by Patriot Bank, Member FDIC, pursuant to a license from Mastercard. Working capital loans provided by Mercury Lending, LLC NMLS ID: 2606284.

Transcript

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0:00.0	Thank you to Cozy for sponsoring the Gold Digger podcast.
0:04.5	Transform your living space today with Cozy. Visit Cozy.com spelled C-O-Z-E-Y.com,
0:11.2	the home of possibilities made easy.
0:15.3	Gain full visibility, streamline workflows, and make smarter decisions with Monday.com's CRM platform.
0:21.9	Try it now at Monday.com slash CRM.
0:27.2	Writing a book is kind of like learning how to ride a bike.
0:30.1	Once you do it, you can do it again and again and again.
0:32.8	And so you wrote the book that was true to your heart.
0:35.3	And that was the starting point.
0:36.9	And now if you ever
0:38.0	chose to do the next one, it would be 10 times easy. I'm Jenna Cudger, your host of the Gold Digger
0:45.3	podcast. I escaped the corporate world at the age of 23 with nothing more than a $300 camera from
0:51.3	Craigslist and a dream. Now I'm running a seven-figure online business that
0:55.7	feels even better than it looks, all from my house in small town, Minnesota with my family.
1:01.2	Here, we value time as our currency. We mix the woo and the work, and we are in the pursuit of
1:07.6	building businesses that give us the freedom to live lives that we love.
1:11.5	I've always loved turning big goals into reality, and I'm here to help you do the same.
1:16.7	This isn't just a peek behind the curtain. Come along with me and my guests as we tear the whole
1:21.5	curtain down. Every week we tackle practical, no-fluff marketing strategies and host honest
1:27.0	discussions on what works and what
1:29.2	doesn't. Join me and my expert guests for actionable insights to help you grow your dream
1:34.6	business with confidence. Pull up a seat and get ready to be challenged, inspired, and empowered.
	...

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