5 • 1.1K Ratings
🗓️ 24 October 2025
⏱️ 28 minutes
🧾️ Download transcript
In this LINK Live exclusive, Brian sits down with hardscape expert Frank Bourque to unpack how to build a profitable hardscape division from the ground up. From marketing and lead generation to systems, pricing, and production workflows, Frank shares the exact steps that turn a mowing company into a full-service outdoor living powerhouse.
Whether you’re thinking about adding hardscaping or ready to scale it into a major revenue stream, this episode gives you the roadmap to do it right — and profitably.
SnowNtell.com (Oct. 27-31)
🚨 BIG ANNOUNCEMENT: TICKETS ARE OFFICIALLY ON SALE! 🚨
Lawntrepreneur Academy LIVE 2025 is locked, loaded, and ready to change the game!
📍 Join us this November in Novi, MI for the premier live event in the green industry — packed with:
🎤 An All-Star Speaker Lineup
📈 Proven Business Growth Tactics
🤝 Networking with Industry Leaders
🎁 Swag, Giveaways & Unforgettable Moments
✅ Seats are limited and will sell out fast — don’t wait!
👉 Get your ticket now at LawntrepreneurAcademy.com
This isn’t just a conference — it’s your next level.
Be part of a community where your success isn’t diminished by helping others succeed.
Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.
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| 0:00.0 | Snow contractors ready for a better winner. |
| 0:02.2 | Granham, the new parent company for L-Alemn, is powering a free Snow Intel virtual workshop series from October 27th to the 31st. |
| 0:08.8 | We've lined up tons of great guest speakers to teach you the workflows for sales, staffing, and operations that lead to real profit. |
| 0:16.0 | Register now at snowintel.com. |
| 0:22.6 | You're now listening to the Fullerton Unfiltered podcast. |
| 0:26.9 | Straightforward. |
| 0:27.9 | No nonsense business advice. |
| 0:29.9 | Completely on. |
| 0:31.7 | Unfiltered. |
| 0:32.9 | Grow your business. |
| 0:34.1 | Grow your life. |
| 0:35.2 | Now, here's your host, Brian Fullerton. |
| 0:39.6 | Mr. Bork. Brian, can you hear me? What's up? Yeah, there you are, brother. How are you? Holy cow. |
| 0:45.2 | Look at you. Looking good. Thanks, my man. You too. One thing I wanted to ask, and again, |
| 0:50.8 | this might be a one minute answer, five minute answer, but the selfish question I had is I had a great podcast interview this morning with Mark Sedgley that's going to come out next week, Monday. He's the CEO of LMN. Absolutely one of my best interviews I've probably ever done on the podcast last year or two. Fenomenal individual. I happen to ask just a really good question or two, and sometimes you just get lucky. |
| 1:15.0 | And I feel like I'm a good question asker, but he lit up and just rolled for 30 minutes |
| 1:19.7 | straight on leadership and buying and selling businesses and culture and what you're |
| 1:25.1 | looking for in company. |
| 1:26.0 | It's just a phenomenal talk. |
| 1:27.1 | Invited me to check it out next week, Monday. |
| 1:29.3 | One of the things he talked about was, you know, acquiring companies and leading or inquiring |
| 1:34.4 | companies and empowering. |
... |
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