883 5 Ways To Monetize Your Personal Brand with Rory Vaden

The School of Greatness

Lewis Howes

Mindset, Relationships, Entrepreneurship, Mental Health, Education, Greatness, Fitness, Celebrity, Health, Inspiration, Success, Health & Fitness, Self-improvement, Business, Money, Self Care, Celebrity Interview

4.8 • 22K Ratings

🗓️ 2 December 2019

⏱️ 72 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

IS YOUR PERSONAL BRAND MAKING YOU MONEY OR COSTING YOU TIME? The last time Rory Vaden joined the show, he shared some strategies we could use to create influential personal brands — insight that helped me shift the focus of my business and scale it to the next level. We hear a lot more talk about personal brands today than we did even just a year or two ago, but I still don’t think people are acting seriously enough when it comes to establishing, scaling, or monetizing their brands. I am not exaggerating when I say there is no way I would be where I am today, personally or professionally, if I hadn’t started getting strategic and intentional about branding over 10 years ago. And, as time goes on, personal branding is only getting more important — for all of us. Luckily, things are a lot easier for us today than they were for me back then. There are hundreds of successful personal brands you can model, online marketing tools are only getting more accessible and easier to use, and most importantly, we are being guided by one of the world’s leading experts on influence. In today’s episode of The School of Greatness, we discuss why personal branding isn’t just a fad, why it’s actually only becoming more important, and the five best ways you can start monetizing your brand today. Whether you’re an entrepreneur, freelancer, or employee, pay close attention to this episode, because Rory brings the heat (again) and his advice will be transformative — if you take action. And if you’re really serious about monetizing your personal brand, you can book a free brand strategy call with Rory’s team. Let out a sigh of relief, because you’re about to find clarity on how to monetize your personal brand and scale your business in Episode 883. Some Questions I Ask: Why is personal branding still so important? (7:57) What are the five best ways to start monetizing your brand (AKA how to get P.A.I.D.S.)? (16:46) How does someone know which of these five ways to monetize a personal brand is the best for them? (40:07) What is ONE thing that listeners can do now if they want to monetize their personal brand? (1:00:58) In This Episode, You Will Learn: How people become “Twitter rich but dollar broke” (10:20) How you can monetize your audience without ever selling something to them (19:20) What my personal branding journey with Rory looked like & what we did to make my business more scalable (28:50) The advantages and disadvantages of P.A.I.D.S. (40:30) Why “you need to make sure your influence doesn’t grow wider than your character runs deep” (1:07:10) Plus much more... If you enjoyed this episode, check out the video, show notes and more at www.lewishowes.com/883 and follow at instagram.com/lewishowes

Transcript

Click on a timestamp to play from that location

0:00.0	This is episode number 883 with New York Times bestselling author Rory Vaden
0:04.6	on the five ways to monetize your personal brand.
0:09.6	Welcome to the School of Greatness. My name is Louis Howe's former pro-athlete
0:15.1	turned lifestyle entrepreneur. In each week we bring you an inspiring person or message
0:20.6	to help you discover how to unlock your inner greatness.
0:24.9	Thanks for spending some time with me today. Now let the class begin.
0:30.0	George Lucas said always remember your focus determines your reality.
0:40.1	Bill Gates said only through focus can you do world-class things no matter how capable you are.
0:48.0	I want you to pay attention to that last quote by Bill Gates only through focus can you do
0:53.4	world-class things no matter how capable you are. You're capable of doing so many different
0:58.0	things. You're very talented human being. You've got a lot of skills.
1:01.8	Your growth-minded and that's why you're here. You want to learn how to achieve greatness in your
1:05.8	life, in your business, in your relationships. So you have the capability of doing many different
1:10.8	things at a high level. But the challenge is that can be one of the biggest distractions for high
1:15.4	achievers or high earners or people that I want to just improve their life as they try to do so
1:20.6	many things with their focus and diluted energy gets diluted results is what Rory Vaden talks about.
1:28.1	And in this episode I think it's going to be one of the most powerful for you if you have
1:32.7	influence if you're looking to build a personal following if you're looking to
1:37.3	increase clientele if you want to grow your brand. If you want to monetize your brand this will
1:42.8	probably be the most powerful episode for you at the end of this year going into next year to
1:48.2	determine the success of your business, your personal brand, your career and your life.
1:54.2	Because we're going to be talking about the difference between building a brand and building a
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Lewis Howes, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Lewis Howes and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.