meta_pixel
Tapesearch Logo
Log in
A Well-Designed Business® | Interior Design  Business Podcast

879: Power Talk Friday: Sarah Daniele: Mydoma Studio and the Business of Change as the Interior Design Industry Enters a Digital Transformation

A Well-Designed Business® | Interior Design Business Podcast

LuAnn Nigara

Business, Design, Arts

4.8786 Ratings

🗓️ 19 May 2023

⏱️ 77 minutes

🧾️ Download transcript

Summary

Today With Sarah Daniele: Today on A Well-Designed Business I am joined by software designer Sarah Daniele. Sarah is the CEO and co-founder of Mydoma Studio, an all-in-one project management solution for interior designers. Sarah is a professionally educated interior designer, and she is passionate about building tools and technology that help other designers grow their businesses.  Through Mydoma, Sarah has a unique, top-level perspective on industry trends, and she is here to help us interpret those insights and share her predictions for what’s to come. We talk about task management software, virtual team members, advances in 3D rendering and virtual staging, and the benefits of adding convenience to clients and projects with technology. Pick It Apart [1:47] Sarah and LuAnn discuss how the design industry is undergoing a digital transformation. [9:17] Sara emphasizes the importance of keeping communication all in one place and how easy that is with the Mydoma app. [20:13] LuAnn asks Sarah to talk about her feelings and thoughts on VA’s and virtual team members in relation to the interior design industry. [27:37] Sarah gets excited as she discusses the trends she is seeing in 3D rendering. [40:32] Sarah and LuAnn discuss virtual staging and its role in the industry. [52:48] Sarah mentions that many designers are adopting online payment strategies and how this is a necessary service for convenience and luxury. LuAnn Nigara and Sarah Daniele's Ah-Ha Moments “When you get a digital transformation, you have to sift through what's right for your business for what you're trying to achieve.” – Sarah Daniele “Communication is at the heart of the interior design business. If you are not on top of your communication with your vendors, then you are not able to keep on top of your communication with your consumers. And if you are not communicating with your consumers, and you're just like every other Tom, Dick and Harry out there, that's not giving good service.” – LuAnn Nigara  “Rendering does that—3D visualization, shows them the future.” – Sarah Daniele “You can't be fearful you got to go in you got to jump in and you got to try. And you know what? Learning something new is hard sometimes.” – Sarah Daniele “The epitome of the cornerstone of customer service to the luxury market is making it convenient for [the client]. Whether it’s an appointment, a payment, a selection—it’s all about them.” – LuAnn Nigara More About Sarah Daniele Sarah Daniele is the CEO and co-founder of Mydoma Studio. Mydoma Studio is the premier platform for interior designers; a workflow software to organize design projects from beginning to end and a thriving design community. The first version of Mydoma Studio was built to fulfill a personal need. It was the encouragement of her peers that Sarah Daniele turned tech CEO and built Mydoma Studio for the interior design industry. Sarah is passionate about building tools and technology to allow interior designers to grow their businesses. Sarah has previously spoken at leading industry events and technology panels. Sarah and Mydoma Studio have also been featured in Designers Today, Home Accents Today, Editor at Large, Kitchen, Bath Design News, and A Well Designed Business podcast. Connect with Sarah Daniele Website Instagram  Get 20% off Mydoma for 3 months! Other Shows Mentioned: #91: Sarah Daniele – Co-Founder & CEO of Mydoma Studio #177: Power Talk Friday- Sarah Daniele, CEO of Mydoma Studio is back to tell us what’ s new for you at Mydoma Studio! #555: Sarah Daniele: 19H The Blueprint, Create Resiliency in Your Business #375: Power Talk Friday: Bonnie Fahy: How to Hire a Virtual Assistant for Your Interior Design Business #618: Jenna Gaidusek: How to Build an Online Business in Interior Design #770: Tiffany Cassidy: Niching into Vacation Home Design #864: Hilaire Pickett Martin: Lesson From an Interior Design Operations Manager

Transcript

Click on a timestamp to play from that location

0:00.0

Welcome to a well-designed business.

0:12.0

My name is Luann Nygaara, and I'm so glad you found this podcast.

0:16.0

Together with my husband Vince and our partner Bill, we have grown our company Window Works from the ground up.

0:22.2

So I know and I understand the challenges you face in running your interior design business.

0:27.8

I also know that your talent alone isn't enough to ensure your success.

0:33.3

So on this podcast, we talk about strategies and practical steps to help you grow your business.

0:39.7

But make no mistake about it, we have our share of fun here, too, mixed in with those aha

0:44.7

moments that I love so much.

0:46.8

This isn't fluff.

0:47.8

Nobody has time for that.

0:49.5

Whether you are a new interior designer or a season designer, I am here to help you create and to manage the kind of interior design firm that you dream of.

0:59.0

It's straight talk and it's action.

1:01.2

Are you ready?

1:02.1

Let's get started.

1:06.2

Hi, welcome to a well-designed business.

1:08.2

Today's show is featuring our sponsor, My Doma Studio.

1:12.4

I'm curious. How are you listening to the podcast today? Do you have earbuds in? Did you pull it up on an app on that little fancy slash computer slash phone in your pocket?

1:21.4

You know, we are living in an age of technology, and it's pretty incredible. But what's even more remarkable is that our industry, the interior

1:29.6

design industry, is racing and really making strides in this area as well. We are in the midst

1:37.2

of a significant digital transformation in our industry. But you don't have to take it for me

1:42.4

because today I am joined by Sarah

1:44.8

Daniele, the CEO and co-founder of My DOMA Studio, the premier all-in-one platform for you interior

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from LuAnn Nigara, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of LuAnn Nigara and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2025.