#86: How this $418M settlement is impacting real estate agents with Krista Mashore
The Founder Podcast
Chris Lee
5 • 1.4K Ratings
🗓️ 22 March 2024
⏱️ 38 minutes
🧾️ Download transcript
Summary
Welcome to a new episode of the Founder Podcast. In today’s episode, we dive deep into the world of real estate and internet marketing with Krista Mashore. As a top 1% real estate powerhouse and internet marketing wizard, Krista shares her journey from selling over 2,300 homes to coaching aspiring realtors on mastering internet marketing strategies. In the middle of the current challenges in the real estate sector, she sheds light on the National Association of Realtors' recent settlement and its implications for the industry. Tune in to an interesting conversation about the current and future breakthroughs and challenges of the world of real estate and tech.
Highlights:
"It's going to be hard as hell, you're gonna lose money sometimes...but just give it the time, and it will...No one ever talks about that either."
"People will not be replaced by AI; they will be replaced by people that know how to use AI."
"The fear of staying where I was, got to a point where that was more scary than going outside of and taking a risk."
Timestamps:
00:00- AI & Real Estate Insights
00:31- Shift to Internet Marketing
01:59- NAR Settlement Impact
06:52- Real Estate Future Outlook
09:06- AI's Role in Real Estate
15:20- Krista's Resilience Story
19:23- First Year: 69 Home Sales
24:16- Mindset in Entrepreneurship
31:53- Mentors & Coaching Value
37:49- Follow Krista's Journey
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Transcript
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| 0:00.0 | Even though AI can do so much and save so much time, learning it and figuring it out and getting it into a place is not as simple as it. |
| 0:07.4 | I have a coach that's helping me figure out how to get through all of this AI stuff. |
| 0:11.9 | What's important, |
| 0:12.5 | what's not. |
| 0:12.9 | The real estate transaction is very similar. |
| 0:15.0 | There are so many different people involved. |
| 0:17.4 | I mean, from the disclosures, the septic, sewer, well, |
| 0:21.2 | I can go on and on about all the different things. |
| 0:23.2 | It's a hard, hard, really complicated transaction |
| 0:26.4 | and with the right person that's experienced and knows what they're doing, |
| 0:29.1 | AI will never be able to replace them. |
| 0:31.8 | Yo, y'o, welcome to another episode of the founder podcast. |
| 0:34.4 | Today I am joined by Krista Meashore. |
| 0:38.2 | She is a real estate and internet marketing guru. |
| 0:43.0 | She speaks all over, she's written over six books, |
| 0:47.0 | done 57 million in internet marketing coaching |
| 0:51.0 | because previously she was in the real estate industry. internet marketing |
| 0:53.4 | the real estate industry top 1% sold over 2,300 homes. |
| 0:58.2 | She goes and she teaches realtors how to go and scale through using internet marketing. |
| 1:04.0 | Today I'm super excited to have Krista because there's some hot topics in the real estate world going on right now. |
| 1:10.0 | So recently, the National Association of Realtors they they passed well they |
| 1:16.4 | basically levied a big old fine against against the real estate or sorry they had a fine levied against them for it was like 450 million is that right? |
... |
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