842: How to Stay Creative Without Always Creating Something New

The Goal Digger Podcast

Jenna Kutcher | Entrepreneurship, Business Strategy & Marketing

Business, Marketing

4.8 • 12.3K Ratings

🗓️ 8 January 2025

⏱️ 46 minutes

🔗️ Recording | iTunes | RSS

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Summary

Do you ever feel like you’re hustling nonstop—churning out new ideas, launching fresh offers, and reinventing the wheel—only to find yourself asking, “Why am I still stuck?” What if the secret to scaling your business wasn’t about creating more but doing less? Here’s the truth: as entrepreneurs, we’re wired to crave the thrill of creating, but that constant cycle of chaos might be the very thing keeping you on the hamster wheel. Sound familiar? You’re not alone. I used to live in that chaos, too—until I realized something that changed everything. In this episode, I’m spilling the exact shift I made that helped me stay creative, stop scrambling, and build a rinse-and-repeat business that’s grown exponentially without launching something new every year. If you’ve ever felt trapped in the cycle of constant creation, this episode is for you. Stick around, because by the end, you’ll have a whole new way to think about creativity, growth, and freedom in your business. Click play and let’s dive in! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/stay-creative Thanks to our Goal Digger Sponsors: Run your first payroll with Gusto and get three months free at http://Gusto.com/goaldigger! Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to https://www.linkedin.com/goal to claim your credit! Cancel unwanted subscriptions and reach your financial goals faster at https://www.rocketmoney.com/goaldigger. Get 10% off your first OSEA order sitewide with code GOALDIGGER at https://oseamalibu.com/. Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!

Transcript

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0:00.0	Creativity isn't about reinventing the wheel every time. It's about finding fresh ways to enhance
0:07.6	the things you've already created. Sometimes the most impactful thing you can do is to pivot your
0:13.5	focus from creating to refining, repurposing, and promoting. And that is what I will tell you is the
0:19.3	secret to my success. I'm Jenna Gutcher,
0:23.7	your host of the Gold Digger podcast. I escape the corporate world at the age of 23 with nothing more
0:29.6	than a $300 camera from Craigslist and a dream. Now I'm running a seven-figure online business that
0:35.7	feels even better than it looks, all from my
0:38.3	house in small town, Minnesota with my family. Here, we value time as our currency. We mix the
0:44.8	woo and the work, and we are in the pursuit of building businesses that give us the freedom to live
0:50.0	lives that we love. I've always loved turning big goals into reality, and I'm here to help you do
0:55.7	the same. This isn't just a peek behind the curtain. Come along with me and my guests as we tear the
1:01.1	whole curtain down. Every week we tackle practical, no-fluff marketing strategies and host honest
1:07.0	discussions on what works and what doesn't. Join me and my expert guest for actionable
1:12.4	insights to help you grow your dream business with confidence. Pull up a seat and get ready to be
1:18.0	challenged, inspired, and empowered. This is the Gold Digger podcast. Do you ever feel like
1:26.1	you're hustling nonstop?
1:31.7	Like you're churning out new ideas, you're launching fresh offers, you're showing up on social media, you're reinventing the wheel, only to find yourself asking, is this it?
1:36.8	Is this what I'm working so hard for?
1:39.3	My question for you is this, what if this secret to scaling your business wasn't about
1:43.8	creating more,
1:45.0	but doing less? I know that sounds good, but is it a reality? Here's the truth. As entrepreneurs,
1:52.4	we are wired to crave the thrill of creating, but that constant cycle of chaos might be
	...

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