Hi, this is Greg Kylstrom. Welcome to the Agile World podcast, where we discuss customer

experience, employee experience, and transformation in an agile age. The Agile World podcast is

brought to you by Tech Systems, an industry leader in full-stack technology services, talent

services, and real-world application. For more information, go to

techsystems.com. To read more about the topics discussed on this show, you can go to my website

at the agile.world and read my latest articles or get a copy of my latest book, The Center of

Experience, a blueprint for creating an experience-led organization, now available

on Amazon and other retailers. My name is Greg Kilstrom, and I'm the host of the Agile World

podcast. We've talked about many different ways that you can apply an agile philosophy in your work.

Today, we're going to talk about mental agility and what we can do to seize opportunity as the

world continues to shift.

To help me discuss this topic, I'd like to welcome Kirk Westwood, founder and CEO of Glass

River Media, and author of the book The Very Best Bad Idea, Innovation, Creativity, and Making

Friends with the Mouse. First, why don't you tell me a little bit about what you do at Glass River

Media? Yeah, thanks great. So, Blas River Media tell me a little bit about what you do at Glass River Media?

Yeah, thanks, great. So, Flashroom Media, we like to say we're a content strategy.

There's a lot of people out there that are marketing companies or advertising companies and PR companies, and all of those touch on the financial strategy and content strategy.

And we touch on all of them as well.

But the Flashroom media, we more or less focus on, you know, everyone's making

content, whether it's a podcast or a media or Facebook or LinkedIn.

But lots of people have kind of throw a spaghetti at the world and a mentality about it.

And we help people better align their content with the appropriate channel points

...