80. Dede Raad: Focus on Your Calling to Live Out Your Purpose

Living Fully with Mallory Ervin

Mallory Ervin

Kids & Family, Fashion & Beauty, Self-improvement, Business, Arts, Entrepreneurship, Books, Education

4.8 • 4.4K Ratings

🗓️ 2 April 2024

⏱️ 52 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Turning a time of difficulty into a season of transformation seems to be today’s guest, Dede Raad’s (perhaps better known as DressUpButtercup), superpower.

After being laid off from her job in oil + gas back in 2015, Dede began sharing personal life updates on what was, back then, the unpaved industry of blogging. Since that time, Dede has grown her community to over 1 *million* followers on Instagram, was named a top creator by Forbes' 'Fortune Creator 25' list, collaborated with Vince Camuto on their first ever influencer collection and created a top tier talent management agency, Trend, with her husband, Ted.

But there is so much more than meets the eye with this trendsetting content creator. Growing up with immigrant parents, Dede knew all too well what it felt like to have a story others couldn’t relate to. And this, she vulnerably says, is her reason and purpose behind sharing so transparently on the internet today.

Tune into this inspirational conversation to hear:

Exactly how Dede began in the influencer space after being laid off from her 9-5
Dede’s amazing mindset of gratitude that has helped her process the grief of losing both parents
How to focus on your calling to make your dreams a reality
The story behind her highschool romance turned marriage and now 3 children
How Mallory and Dede are in their chicken era

Dede is truly one of a kind and her story is sure to inspire you into action - as well as encourage you to hug your loved ones a little closer today.

Follow Dede here: https://www.instagram.com/dressupbuttercup/

Resources chatted about in the episode:

Electric Picks Highlight:

https://www.instagram.com/stories/highlights/18059788705541537/?hl=en

Volare:

https://volare.fitness/

Poppy Kids:

https://poppykidsco.com/

POPS Polos:

https://www.instagram.com/popspolos?igsh=MzRlODBiNWFlZA%3D%3D

Vince Camuto:

https://www.vincecamuto.com/en/us/browse/dress+up+buttercup?cm_mmc=paid_OG_FY23_GOOG_PDSRCH_Brand_RTN_Brand_BOF_EVG_Core__18516839666|159933757653|694106182776&utm_source=google&utm_medium=cpc&gad_source=1&gclid=Cj0KCQjwwYSwBhDcARIsAOyL0fg721hFVxf50eidBVTkSYARFnrDPUacwGSi2Jj7ELIN7wsU7oyTQQkaAmDsEALw_wcB

Transcript

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0:00.0	Are you ready to start living your best life today?
0:05.0	Hey y'all, I'm Mallory and welcome to the Living Fully Podcast.
0:09.0	I'm a wife, mom, an entrepreneur here to encourage you toward a life of joy and fulfillment.
0:15.0	My heart of big dreams took me a long way from growing up on a farm in Kentucky, from
0:19.2	Miss America and the Amazing Race, all the way to writing a best selling book and creating two
0:24.1	multi-million dollar merchandise lines. Through this crazy journey I've had a lot of
0:29.0	highs and some lows but I found my true self along the way. So now my hope is to motivate you to find
0:36.2	your own version of living fully. Here we believe you have a choice in your legacy. So let's
0:42.2	start living it out today. I'm Mallory and this is the Living Fully
0:47.1	podcast. Hello everyone and welcome back to the living fully podcast you are really in for a treat today because I have a guest on who we all love her clothes and we love her family and we love her recent move from Houston to Nashville and we love her
1:13.0	transparency and we really love everything about this woman and that woman is my
1:16.9	friend D.D. Rad who you may know as Dress Up Buttercup but we're
1:20.5	trying to get that changed. And this episode is so amazing,
1:26.0	and you're going to laugh, and you're going to cry,
1:28.0	and you're going to learn some things about DD Rad
1:30.0	that you did not know.
1:31.0	And I'm so excited to bring this to you today because when I tell you
1:35.4	that DD is truly one of the truest purest most amazing human beings like on the
1:41.8	face of the earth not just on the internet it is true and
1:44.2	you're about to see why so we talk about a lot of things like her recent move from
1:48.4	Houston to Nashville and leaving her village we talk about transparency
1:52.4	and letting people into your life. We talk about
	...

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