Welcome to the Game Changer Life. I'm Dave Anderson. I want to talk about the power of Y, W-H-Y, the power of

Y. You know, this topic has gotten a lot of mileage lately, guys like really great guys and authors

and speakers like Simon Sinek, talk about it all starts with Y. Bill Heibles talks about the white hot why. You might

think this is a new topic, a contemporary topic, but this is a principle that goes way back.

I mean, Victor Frankel wrote about this in his book, Man's Search for Meaning, the why, that if

you had a strong enough why, you could live with any what, you could live with any how. If you had a strong enough why you could live with any what you could live

with any how if you had a strong enough why pulling you through and he quotes Nietzsche who

talked about those things even before he did so like so many great principles and topics this one

has deep roots and never goes out of style and it transcends generations and it transcends cultures.

Because your why is about your purpose.

It's about what moves you.

Really what it boils down to is why do you get up in the morning and why should anybody else even care?

In other words, what do you want for you and who do you want to help?

Who do you want to add value to?

What do you want to impact that is bigger and above and beyond yourself?

You know, that's really where hunger comes from.

Sometimes people say, man, my coach just doesn't make me hungry or my boss just doesn't

make me hungry.

And listen, it's nobody's job to make you hungry.

If you look up the word hunger, it says an intense desire, a compelling craving. Well, an intense

desire and a compelling craving comes from within. And if something is intense, notice it just

doesn't say desire, an intense desire. Notice it just doesn't say craving, a compelling craving.

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