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Marketing School - Digital Marketing and Online Marketing Tips

8 Most Game Changing Marketing Tools

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 29 October 2023

⏱️ 12 minutes

🧾️ Download transcript

Summary

In episode #2594, we dive into the world of game-changing marketing tools. We explore Opus Pro for crafting viral headlines and captions, Beehive for managing newsletters and selling ad space, Mailmodo for creating interactive emails, Retention.com for email matching, and various AI-powered analytics solutions. Our conversation also delves into the power of AI for data analysis, generating actionable insights, and the use of AI for multilingual content dubbing. Throughout our discussion, we stress the importance of selecting a single tool and dedicating focus to its implementation, rather than getting sidetracked by multiple options. TIME-STAMPED SHOW NOTES: (00:00) Today’s topic: 8 Most Game-Changing Marketing Tools (00:38) Opus Pro for creating viral headlines and captions (01:16) Dubbing content in different languages for more views (02:20) Beehiiv for newsletters and ad space selling (03:18) Mail Model for interactive emails and surveys (04:21) Retention.com for B2C email matching (05:39) Custom AI script for analyzing analytics and making changes (06:43) Developers creating AI insights for marketing optimization (08:29) Using Gong for call analysis and time tracking leaderboard (09:29) Content decay tool to modify and republish articles for SEO (09:42) Introduction to Humanistic AI tool (10:19) Importance of using at least one tool (11:06) Introduction to Scheduler AI tool (11:41) Discussion on the need for an EA (11:52) Go to https://www.marketingschool.io to learn more! Links Mentioned in Today’s Episode: Don’t forget to help us grow by subscribing and liking on YouTube! Opus Pro Beehiiv  Mailmodo  Retention.com Gong Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us:  Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel  X @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

All right now. So we're going to talk about the most game-changing marketing tools that at least we're using right now and you can be using to level up your marketing.

0:08.0

So I'll go ahead and start first. So the first one is Opus.pro, Opus. P r.

0:13.6

So like for example, Me and I were recording live right now.

0:16.6

Let's say we go for two hours or so, we take it to our episode, we uploaded Opus,

0:20.9

it will give us viral headlines, and'll come up they'll also make these one minute

0:25.9

captions as well that you can upload the shorts and I'll also rate it on a scale of

0:29.6

the one one to 100 from a scale of one to 100 in terms of how viral it will go. There's a free trial for it. We talked about it before. I don't think enough people use this type of stuff and I actually have another one in a second but I'm going to let Neil go next. What do you use with dubbing what we end up

0:54.8

doing with dubbing that you guys should check out with all your content when you're

0:59.4

creating content like this you can do it in so many different languages and it's a great way to just get more views, but it is a big hit or miss and what I mean by that is we try all the different languages like Hindi, Portuguese, Brazil, Spanish for Spain, or Italian or French focus on France.

1:18.0

And the reason I make these differentiation because you know speaking Spanish in Mexico is a little bit different

1:24.1

than Spanish in Spain but when we dubbed the content what we find is in some regions

1:30.0

it's a hit and some regions it's not. I'm not talking about videos or audio in which the files are like hit or miss.

1:37.0

I'm talking about when we dubbed 10, 20, 30 of them in some countries it just doesn't perform well and some people end up loving

1:44.4

when you're doing video dubbing what we're finding is because the mouth doesn't move is just

1:48.8

at the same time as the dub it just it looks funny

1:53.7

uh... eric thinks that it'll be fixed soon maybe within 12 months someone will

1:57.8

fix it

1:58.8

uh... but you should definitely consider dubbing your content it's a great way to get more views.

2:03.2

Keep in mind it's a hit or miss. So the regions is working in those languages. Do more, the ones that are not,

2:08.9

don't waste your time doing it. Another one I have over here is, well, you know, we've been using beehives, so beheheh I v.com for your newsletter.

2:19.0

For newsletters, yeah.

2:20.0

This is created from the original CTO of Morningbrough.

...

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