76: Thriving Online as a Mentor, PR Pro

Discover Your Talent–Do What You Love

Don Hutcheson

Entrepreneur, Turningpoints, Self-improvement, Careers, Business, Career, Education, Inspirational, Inspiring, Entrepreneurs

5 • 618 Ratings

🗓️ 17 August 2015

⏱️ 35 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Deedra Determan helped make KOKI-TV a top Fox affiliate in the U.S. As “the wife of one and mother of two,” she used her 20+ years of marketing savvy, and her parenting knowledge, to create several websites attracting 100,000 moms each month. To continue using her entrepreneurial skills and simultaneously be close to her family, Deedra shifted her focus to D2 Branding, her innovative marketing communications firm, igniting brands to be the market leader in their industry. Recently she became an online mentor and youtube instructor at Thrive15.com, which offers affordable business education.

Transcript

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0:00.0	Hello, world. Welcome to discover your talent, do what you love. I'm creator and host,
0:16.1	Don Hutchison. Every day, I interview someone from around the world who has discovered her talents to do work she loves to create a life of success, satisfaction, and freedom.
0:28.5	Today I'm delighted to bring you our featured guest, Deidre Diedermann.
0:33.1	Welcome, Deidre.
0:34.3	Thank you for having me.
0:36.0	Our pleasure.
0:37.0	A quick question. Are you using your talents
0:39.2	to do work that you love? Absolutely. We want to hear the whole story. Deidre Detterman has 20 plus
0:46.7	years of marketing experience, including 10 years in the television industry, where she played a
0:53.0	leading role in making K-O-K-I-TV, one of the
0:57.2	top Fox affiliates in the country. As a wife of one and the mother of two, Deidre later launched
1:03.7	several niche websites from moms that quickly grew to over 100,000 moms visiting the websites
1:10.1	each month.
1:11.6	She then sold the websites and followed her true passion,
1:15.0	launching D2 branding, an innovative marketing communications firm,
1:19.3	igniting brands to be the market leaders in their industry.
1:23.0	So, Deidre, that's a pithy summation of your story.
1:27.1	Take us now to what you're doing and tell us what's going on.
1:31.0	Absolutely.
1:31.7	Well, thank you.
1:33.4	One project that I'm really excited that I'm working on is actually on Thrive15.com.
1:38.5	And that is online education for entrepreneurs.
	...

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