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A Well-Designed Business® | Interior Design  Business Podcast

756: Claudia Ricciardone: Her Journey from Hobby to Interior Design Business.

A Well-Designed Business® | Interior Design Business Podcast

LuAnn Nigara

Design, Business, Arts

4.9810 Ratings

🗓️ 15 March 2022

⏱️ 69 minutes

🧾️ Download transcript

Summary

Today with Claudia Ricciardone: Welcome to a Well-Designed Business. Today, I’m talking with Claudia Ricciardone, founder of Claudia Josephine Design.  Claudia and I discuss those stubborn pain points that we face in starting a business. Coming from a psychology background, Claudia teaches us that pain is what actually causes us to grow in that it forces us to find a solution. Listen in as Claudia shares her own solutions as she navigated turning her hobby into a business.  I don’t know about you, but when a psychologist offers business advice, I am going to listen.  Pick it apart: [6:10] Claudia begins her discussion about some of the pain points she experienced while starting her interior design business. [16:44] Claudia tells us how she transitioned from hobby to business. [23:40] Claudia needed a team and she tells us who she knew she needed to hire first.  [33:15] Advice on making an investment for your business. [51:00] LuAnn and Claudia discuss having those, sometimes hard, discussions about money with potential clients. LuAnn and Claudia Ricciardone’s Ah-Ha moments: “When there is a pain point, ask yourself what quality you need to develop to move past that pain point.”- Claudia Ricciardone   “In addition to the content I provide for my promotional offerings, you just never know who you are going to meet that could be a colleague that you can learn from, and they learn from you, and improve your business.” - LuAnn Nigara.    “Hire the best photographer you can afford. Hiring a great photographer is what got me published in my first magazine, LUX Lifestyle Magazine.” - Claudia Ricciardone.   “Wherever you are in the business, you can see your goals clearly, but you can still have fear. The difference is taking the plunge or not. If you are running a business there is no getting around making an investment.” - LuAnn Nigara   “When the student is ready the teacher will come. The right guides will come.” - Claudia Ricciardone More about Claudia Ricciardone: Claudia Ricciardone is a luxury residential interior designer based in Charlotte, North Carolina. Claudia provides full-service interior design services with a focus on sustainable and eco-friendly furnishings and décor through the company she founded, Claudia Josephine Design.  Claudia is a certified GREEN Accredited Professional (AP), member of the Sustainable Furnishings Council (SFC), and Maria Killam Certified True Colour Expert. She served as the interior design columnist at LUX Lifestyle Magazine, where her work was published and distributed internationally. Claudia’s designs were also recently featured in Southpark Magazine. Connect with Claudia Ricciardone: Website  Instagram  Facebook  Pinterest What’s new with LuAnn Nigara luannuniversity.com Inside Voice, Outside Voice Monthly Virtual Events http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Shows Mentioned: #50- Veronica Solomon: Powerful Marketing For Your Interior Design Firm- Website to Fan Engagement on Facebook #58- Maria Killam: Color- When You Can Own It As An Expertise, You Can Charge Higher Fees #752- PTF- Kelsey Kurtis: Connection-Based Branding For Success

Transcript

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0:00.0

Hey, are you getting ready for Thanksgiving? Maybe you're hosting and you're busy getting all of your dishware organized and your menu organized. Or maybe you're like me. You're at the season where you just get to ring the doorbell with a pie in your hand, right? Either way, I hope you are planning to spend some quality time with friends and family, whether that means it's a big,

0:21.1

raucous crowd and lots of carrying on or downtime. Either way, I'm wishing you a happy

0:26.5

holiday season. And, you know, what happens after Thanksgiving, we have Black Friday.

0:31.6

And on Black Friday, Luann University is officially opening registration. And here's the thing. Because it's Black Friday,

0:39.2

we got some Black Friday deals for you. All right, first of all, let me explain this. Early Bird for

0:44.0

Luann University is open from November 29th through December 31st, 2024. So that is the entire early bird

0:52.4

period. And during the early bird period, you get two bonuses.

0:57.2

Number one, you get the early bird pricing.

0:58.8

But you also get, if you buy, whether you buy a five-week course or a three-hour intensive,

1:05.2

if you purchase and register during the early bird period, you are going to be enrolled in the workshop that

1:13.4

Amber DeLegarza and I are hosting together live. It's called Success by Design. Strategic

1:20.6

Goal Setting meets Time Mastery. Okay. So this is going to be a live workshop. It is going to happen in real time on january second

1:30.4

twenty twenty five and we're going to spend part of the time mapping out how do you set your goals

1:37.1

what do you do how do you decide if it's a legitimate goal if it's a reach goal if it's a too easy

1:43.2

of a goal what should your goals be?

1:45.5

And then Amber will take over and she will help us figure out how to carve that time in our

1:52.9

work life to work on our business. Okay. So it's managing the expectations of the hours

1:59.6

you have available so that you can get it all done.

2:02.3

So this is going to be a fantastic class that you are going to take real time and ask us real questions.

2:08.5

Okay, so those are two bonuses that you get if you sign up any time during the early bird period,

2:14.3

November 29th to December 31st.

2:16.4

But there is an extra bonus if you sign up during

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