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A Well-Designed Business® | Interior Design  Business Podcast

750: Power Talk Friday: Erin Harding: Paid Pinterest Campaigns for Interior Designers

A Well-Designed Business® | Interior Design Business Podcast

LuAnn Nigara

Design, Business, Arts

4.9810 Ratings

🗓️ 25 February 2022

⏱️ 58 minutes

🧾️ Download transcript

Summary

Today with Erin Harding: Welcome to A Well-Designed Business. Social media marketing is a valuable tool for interior designers. Pinterest in particular is an excellent platform to leverage the beautiful visuals of your business in order to grow your audience and expand your reach. We’ve heard about the organic side of Pinterest from Simple Pin Media before. Today, Erin Harding of Simple Pin joins us to dive into the paid advertising side.   Pick it apart: 1:50 Erin shares why Pinterest is so valuable to interior designers 11:54 Erin talks about the nitty-gritty of how to prepare for a paid ad campaign 28:18 Erin dives into how to make your ad successful with strong photos 34:25 Erin shares why now is the best time to dive into paid Pinterest campaigns 39:10 Erin covers what Simple Pin offers and how you can work with them 1:50 Erin shares why Pinterest is so valuable to interior designers 11:54 Erin talks about the nitty-gritty of how to prepare for a paid ad campaign 28:18 Erin dives into how to make your ad successful with strong photos 34:25 Erin shares why now is the best time to dive into paid Pinterest campaigns 39:10 Erin covers what Simple Pin offers and how you can work with them More About Erin Harding: Erin Harding is the Director of Promoted Pins Management at Simple Pin Media. In her five years with Simple Pin, she has worked with a variety of businesses and brands, helping them to grow their business on Pinterest, both organically and paid. Erin believes in the power of Pinterest and hopes that through her teachings, others will as well. Connect with Erin Harding Website Pinterest Instagram Facebook What’s new with LuAnn Nigara Exciting Windows! Build a Better Business Registration luannuniversity.com http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast A Big Thank You to Today's Sponsor: Revel Woods: Your source for premium hardwood and resilient flooring. Using the Revel Woods selector tool, you’ll be able to find curated suggestions for your project catered to your client’s home. When you sign up for a free professional membership, you’ll get access to exclusive discounts and referral benefits. Visit revelwoods.com to get started. Other Shows Mentioned #331 Power Talk Friday: Kate Ahl: Pinterest for Your Interior Design Firm #618 Jenna Gaidusek: How to Build an Online Business in Interior Design

Transcript

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0:00.0

Hey, are you getting ready for Thanksgiving? Maybe you're hosting and you're busy getting all of your dishware organized and your menu organized. Or maybe you're like me. You're at the season where you just get to ring the doorbell with a pie in your hand, right? Either way, I hope you are planning to spend some quality time with friends and family, whether that means it's a big,

0:21.1

raucous crowd and lots of carrying on or downtime. Either way, I'm wishing you a happy

0:26.5

holiday season. And, you know, what happens after Thanksgiving, we have Black Friday.

0:31.6

And on Black Friday, Luann University is officially opening registration. And here's the thing. Because it's Black Friday,

0:39.2

we got some Black Friday deals for you. All right, first of all, let me explain this. Early Bird for

0:44.0

Luann University is open from November 29th through December 31st, 2024. So that is the entire early bird

0:52.4

period. And during the early bird period, you get two bonuses.

0:57.2

Number one, you get the early bird pricing.

0:58.8

But you also get, if you buy, whether you buy a five-week course or a three-hour intensive,

1:05.2

if you purchase and register during the early bird period, you are going to be enrolled in the workshop that

1:13.4

Amber DeLegarza and I are hosting together live. It's called Success by Design. Strategic

1:20.6

Goal Setting meets Time Mastery. Okay. So this is going to be a live workshop. It is going to happen in real time on january second

1:30.4

twenty twenty five and we're going to spend part of the time mapping out how do you set your goals

1:37.1

what do you do how do you decide if it's a legitimate goal if it's a reach goal if it's a too easy

1:43.2

of a goal what should your goals be?

1:45.5

And then Amber will take over and she will help us figure out how to carve that time in our

1:52.9

work life to work on our business. Okay. So it's managing the expectations of the hours

1:59.6

you have available so that you can get it all done.

2:02.3

So this is going to be a fantastic class that you are going to take real time and ask us real questions.

2:08.5

Okay, so those are two bonuses that you get if you sign up any time during the early bird period,

2:14.3

November 29th to December 31st.

2:16.4

But there is an extra bonus if you sign up during

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