73. Adding New Products - Good Idea or Bad Idea For Your Business?
The Product Boss with Jacqueline Snyder
Jacqueline Snyder
4.8 • 961 Ratings
🗓️ 14 February 2019
⏱️ 36 minutes
🧾️ Download transcript
Summary
This is a really common question we get when we are working with Product Bosses: should I add more product to my business? This question creeps in from every stage from start-up to 5-figure to 6-figure and above. First of all, great question. Second, it is always really tempting for everyone. In this episode, we chat about three key areas that you, as a Product Boss, should consider before adding a product to your existing line. Walk through these three things and check (and verify) if adding a product is indeed right for you and your business.
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Minna's company Lil' Labels
Jacqueline's company Designer Consulting Co-Op
Transcript
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| 0:00.0 | Welcome to the Product Boss Podcast, where we help product-based businesses grow their |
| 0:09.2 | sales and improve their strategies. |
| 0:11.8 | Hey everyone, I want to introduce you to my co-host and Viz Bestie, |
| 0:18.0 | Mina Kula Situp, an Amazon guru that has built a multi six-figure product-based business. |
| 0:24.0 | In introducing the other half of the product boss, Jacqueline Snyder, |
| 0:28.0 | she has helped launch and grow over 500 fashion apparel and accessory brands even one of her own. |
| 0:36.0 | And together we share our inventory of secret weapons that will help you dig deep and do the work it takes. |
| 0:44.0 | Are you ready? Let's build together. |
| 0:47.0 | Hey everyone and welcome to another episode of the Product Boss podcast. I'm your host |
| 0:55.1 | Jacqueline Snyder with my freezing co-host. You want to see tap. Hey Mina. Hey |
| 1:01.4 | Jacklin. If you guys are listening in this in real time, it is February 2019 and we were just not coming out of the cold around here. |
| 1:12.0 | All kinds of cold everywhere every |
| 1:13.6 | will return we just got notifications on both our phones that the kids might be out |
| 1:17.9 | again like third week in the row and and and we keep saying where I am in New Jersey, it's like, okay, let's just have like a nice snow day where we can go sledding and really enjoy the outside. But instead, it just keeps being these like giant snowstorms of crazy so |
| 1:36.1 | hopefully you guys are warm listening to this and let's jump in this is a really exciting |
| 1:41.1 | episode we love doing podcast episodes on things |
| 1:44.3 | we are constantly seeing in our masterminds. |
| 1:47.8 | This has come up time and time again, |
| 1:49.7 | no matter what level, you know, |
| 1:52.0 | if they're in startup, |
| 1:52.8 | five figure, six figure, they've all asked us |
| 1:55.7 | in some sort of way, do you think |
... |
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