#727: From Scroll to Sold: The Future of Live Selling & Mobile Apps with CommentSold
Boutique Chat
Ashley Alderson
5 • 853 Ratings
🗓️ 2 September 2025
⏱️ 39 minutes
🧾️ Download transcript
Summary
What if live selling could transform not just your sales, but the way you connect with customers? In this episode, I'm joined by Ciera Elledge of CommentSold to explore how boutiques can harness the power of social commerce. Ciera shares what sets the most successful live sellers apart, as well as how features like CommentChat, AI Clip Hero, and custom mobile apps give boutique owners the tools to work smarter, not harder, while keeping shoppers engaged and loyal.
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Transcript
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| 0:00.0 | Business can be a lonely game, but it doesn't have to be. |
| 0:09.0 | Welcome to Boutique Chat, where we explore community over competition and how to scale your company with the balance and the happiness that we all seek. |
| 0:16.0 | We'll hear from product-based businesses of all types, retailers, e-commerce, and wholesale brands, |
| 0:21.6 | along with industry experts shaping the future of our industry. |
| 0:24.9 | I'm your host, Ashley Alderson from the boutique hub, and I can't wait to chat. |
| 0:33.2 | Hey guys, welcome back to the podcast. |
| 0:35.1 | I am so excited. |
| 0:36.9 | We have a familiar, friendly face with us today. |
| 0:39.9 | Sierra, I am so happy that you're here. Yeah, thank you so much for having me. It's wonderful to be on. |
| 0:44.8 | Well, we have lots of listeners who have, I'm sure, seen you in person at Summit or at Market or somewhere related to comments sold. |
| 0:52.9 | But we also probably have a few listeners who have never heard of comments sold. So today we're going to speak to both crowds. So if you are a full time, you know, in the comment sold fam, stick around because we have a lot to talk about. But if you're new, let's start there. If someone's never heard of comment sold or is new to live selling? Give me the lay of the land. |
| 1:17.3 | Yeah, absolutely. So Comet Sold is an all-in-one e-commerce platform. We kind of offer a little bit of everything to people who are getting started and want to get started with either a mobile app, |
| 1:22.1 | which is kind of the wave of the future for boutiques or live selling. Really got our start in social commerce, which I think is really important to kind of highlight. |
| 1:32.7 | So Comments Sold was founded because of a need for automation and leveraging social media. |
| 1:39.7 | So the whole premise of ComitSold is based off of like taking somebody who's scrolling on social media |
| 1:45.5 | and selling them something. And I think that that's something that's, you know, really important |
| 1:50.0 | to kind of highlight is that throughout the years, we have truly navigated a bunch of different |
| 1:57.2 | opportunities for how do we leverage social media and that connection to turn |
| 2:03.3 | it into sales for your boutique. |
| 2:05.5 | Yes. |
| 2:06.5 | And really, so if somebody is looking at their business today and they have not used that |
| 2:11.5 | social connection of even just video or live selling, how do your best customers, like if |
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