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The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

#726: How AI is changing the search experience and what to do about it with Sean King, Chief Revenue Officer at Veritone

The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

The Agile Brand

Business, Marketing

52.7K Ratings

🗓️ 1 September 2025

⏱️ 25 minutes

🧾️ Download transcript

Summary

If Google sent you zero traffic tomorrow morning, would your P&L still be breathing by lunchtime? Agility requires re-engineering your revenue model at the speed of AI.Today we’re going to talk about how AI chatbots are siphoning off audience attention—and what forward-thinking publishers can do about it instead of panic-refreshing their analytics dashboards. To help me discuss this topic, I’d like to welcome Sean King, Chief Revenue Officer and GM of Media & Entertainment at Veritone. About Sean King Sean King is the Chief Revenue Officer & GM, Commercial at Veritone, leading all sales and marketing activities for the organization in addition to overseeing Veritone’s Commercial division, including SaaS technologies and managed services. With a keen ability to drive growth and operational excellence, Sean has played a pivotal role in scaling Veritone’s AI-driven solutions. His leadership was instrumental in establishing Veritone Licensing as North America’s premier AI-powered content licensing firm and in guiding Veritone One to become a top AI-driven audio and influencer advertising agency before its successful divestiture in 2024. With over 20 years of experience in sales management, technology operations and strategic partnerships, Sean is passionate about optimizing business operations, unlocking new opportunities and applying AI and synthetic media to drive innovation. Sean King on LinkedIn: https://www.linkedin.com/in/ryansteelberg/ Resources Veritone: https://www.veritone.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

Transcript

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0:00.0

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0:10.4

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0:15.0

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0:17.7

So download Castro and start listening today.

0:25.0

That's Castro, C-A-S-T-R-O. Enjoy listening.

0:27.6

The Agile Brand.

0:39.7

Welcome to Season 7 of the Agile Brand, where we discuss the trends and topics marketing leaders need to know. Stay curious, stay agile, and join the top enterprise brands and

0:44.9

Martec platforms as we explore marketing technology, AI, e-commerce, and whatever's next for the

0:51.0

Omnichannel customer experience. Together we'll discover what it takes to create an Agile brand, built for today and tomorrow,

0:57.7

and built for customers, employees, and continued business growth.

1:02.3

I'm your host, Greg Kilstrom, advising Fortune 1000 brands on Martec, AI, and marketing operations.

1:08.4

The Agile Brand podcast is brought to you by Tech Systems,

1:11.9

an industry leader in full-stack technology services,

1:14.9

talent services, and real-world application.

1:17.7

For more information, go to T-EKSystems.com.

1:21.3

To make sure you always get the latest episodes,

1:23.7

please hit subscribe on the app you listen to podcasts on,

1:26.5

and leave us a rating so others can find us as well.

1:29.4

And now on to the show.

1:33.1

If Google sent you zero traffic tomorrow morning, would your P&L still be breathing by lunchtime?

1:39.3

Agility requires re-engineering your revenue model at the speed of AI.

...

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