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Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart

#724 - New Creative AI Tools For Amazon PPC

Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart

Helium 10

Entrepreneurship, Business:entrepreneurship, Marketing, Business

4.9604 Ratings

🗓️ 6 December 2025

⏱️ 29 minutes

🧾️ Download transcript

Summary

In this episode, discover Amazon’s newest AI creative tools for PPC, including Creative Agent and Sponsored Products Video, and learn how sellers can generate high-quality ads faster than ever.

Transcript

Click on a timestamp to play from that location

0:00.0

Today we're talking with one of the key figures direct from Amazon responsible for a lot of the cool new AI innovations that was released at Amazon Unboxed.

0:11.0

How cool is that? Pretty cool, I think.

0:14.0

Hello everybody and welcome to another episode of the series sellers podcast by Helium

0:27.3

10.

0:27.7

I'm your host, Bradley Sutton, and this is the show.

0:30.2

That's a completely BS-free, unscripted and unrehearsed, organic conversation about

0:34.1

serious strategies or serious sellers of any level in the e-commerce world.

0:38.3

And today is an episode that we're doing, we actually filmed this at Unboxed, all right?

0:44.2

So we're talking with one of the leads at Amazon, who was kind enough to donate their time

0:50.1

to ask questions about some of the new AI features and other features that Amazon has

0:55.8

released that is going to make Amazon sellers and advertisers lives a lot easier.

1:03.1

And we're going to talk about some of the creative things that have been released because

1:08.2

that's something that I think is the biggest game changer

1:11.1

as far as all the new AI things that Amazon has done, being able to create videos from

1:16.4

scratch and images that could be used in advertising such as sponsored brand video ads,

1:22.0

a new sponsored product video ads.

1:24.7

These can be used in your regular stack.

1:26.7

It can be used as potential kind of like UGC style stuff. The applications are endless. And so what all is available and who is it available for? Well, we're going to go ahead and find out right now. All right. So we are here live at Unbox and we're interviewing somebody new for the podcast. And first of all, since this is your first time on the podcast, we'd love to get to know you better, Jenny. So first of all, where were you born and raised? I was born in China. I was raised in Canada when I was a kid. And then I moved to the U.S. and group in California. And now I live in New York. All over the place. Where in China and Canada? In China, I was born in Xinjiang, so it's a little city.

2:18.3

And then in Canada, I grew up in Edmonton. So it's on the west coast of Canada. Very, very cold. He became an oiler fan? I don't know anything about the Oilers. Anybody from Edmonton, you probably just got offended right there. I apologize. is supposed to know who the oilers are from... I was too young.

2:19.3

Okay, that's my excuse.

2:21.3

That's an excuse.

2:22.3

And then you said you moved to New York and other places?

...

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