704 - The Key to Effective Goal Setting in Sales, with Elizabeth Frederick

Sales Transformation

Leadium

Social Selling, Daily Sales Tip, Sales, Selling With Video, Sales Mindset, Marketing, Sales Management, Enterprise Selling, Sales Leadership, Founder Led Sales, Sales Tips, Sales Podcast, Business, Collin Mitchell, Founder-led Sales, Sales Prospecting, Management, Outbound Sales, Sales Advice, Sales Training

5 • 2.1K Ratings

🗓️ 23 November 2023

⏱️ 22 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In this episode, host Colin Mitchell interviews Elizabeth Frederick, the host of Let's Talk Sales podcast and the president and CEO of Collavia. They discuss the concept of setting "stupid goals" and how to avoid them. Elizabeth breaks down the acronym SMART (Specific, Measurable, Achievable, Relevant, Time-bound) and introduces her own acronym, STUPID (Shoulds, Tasks, Unaligned, Procrastination, Inattentive, Disconnected), to help people set more effective goals. They emphasize the importance of aligning goals with individual skills and interests, breaking goals down into actionable tasks, adapting to changing situations, and connecting goals with calendars and task lists.

Follow the Host:
Collin Mitchell (Partner, Leadium)

Our Episode Guest:
Elizabeth Frederick (President and CEO, Collavia)

Sponsored By:
Leadium | The leader in outbound sales appointment setting

*If you'd like to be a guest on the show or have any questions, email us at [email protected] - Just tell us why you're reaching out and we'll contact you as soon as we can!

Transcript

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0:00.0	Welcome to another episode of the Sales Transformation Podcast.
0:05.0	Today we have Elizabeth Frederick joining us to discuss the importance of setting effective goals.
0:10.0	In this episode Elizabeth breaks down the concept of not setting stupid goals and shares valuable insights on how to align your goals with your skills, overcome procrastination and stay attentive to changing situations.
0:22.4	So let's dive in and learn how to changing situations.
0:22.6	So let's dive in and learn how to set goals
0:24.8	that truly drive success.
0:26.5	Colin, back to you.
0:29.1	Very excited to finally have Elizabeth Frederick on the show. She's the host of Let's Talk Sales Podcast, also the
0:36.2	Ops and Senior Advisor over at Criteria for Success, a sales growth partner, and president and
0:41.6	CEO of Calivia.
0:43.1	So welcome to the show.
0:44.7	We've been looking to make this happen for a while, so I'm glad we were able to finally do it.
0:49.0	How you doing?
0:50.0	Absolutely.
0:51.0	Thanks so much for having me, Colin.
0:52.3	And yeah, I'm doing really well.
0:53.8	I was telling you before we started recording.
0:55.5	This is my last week in this current apartment
0:58.1	with my home office with my jungle behind me.
1:00.7	So I'm glad that we could record while it still looks nice.
1:03.0	Oh yeah, you know, it's a it's I love all the plants in the background for those
1:09.0	you that are listening. It's it's very nice so maybe check out the video version of the podcast as well.
	...

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