7 Steps To Creating Wealth Through Brand Equity with Bernt Ullmann

Entrepreneurs on Fire

John Lee Dumas

Content, Passive, Entrepreneuronfire, Podcast, Money, Entrepreneurs, Income, Success, Business, On, John, Marketing, Eofire, Entrepreneurship, Online, Dumas, Niche, Fire, Careers, Media, Lee, Internet, Mobile, Interview, Entrepreneur, Seo, Finance, Social

4.8 • 4.1K Ratings

🗓️ 19 December 2021

⏱️ 50 minutes

🔗️ Recording | iTunes | RSS

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Summary

Bernt is arguably the world’s leading expert in celebrity brand development, brand management, licensing & distribution, and monetization having contributed to the successful launches of brands for clients including Jennifer Lopez, Adam Levine, Nicki Minaj and many others. The brands he has worked with have generated over $6 billion dollars in global sales.

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Transcript

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0:00.0	Boom!
0:01.0	Shake the room, Fire Nation!
0:04.9	JLD here and welcome to Entrepreneurs on Fire brought to you by the HubSpot podcast
0:10.1	Network with great shows like Eye Degress.
0:13.5	Today we'll be pulling a timeless EO Fire classic episode from the archives and we'll
0:18.8	be breaking down seven steps to creating wealth through brand equity.
0:23.6	To drop these value bombs I have brought Burnt Almond into EO Fire Studios.
0:28.4	This is arguably the world's leading expert in celebrity brand development, brand management,
0:34.0	licensing and distribution and monetization.
0:36.6	He has contributed to the successful launches of brands for clients including JLo, Adam
0:41.3	Levine, Nikki Minnage and many others.
0:43.8	The brands he has worked on have generated over $6 billion in global sales.
0:49.6	In today's Fire Nation we'll talk about how your brands can distinguish you from your
0:54.2	competitor and they may forget what you say.
0:57.0	They may forget what you do but they'll never forget how you make them feel.
1:01.1	And so much more Fire Nation when we get back from thinking our sponsors.
1:06.0	Easy to start and build to customize.
1:08.1	Thinkific enables thousands of entrepreneurs to run their training remotely.
1:11.8	Try Thinkific for free today at thinkific.com slash EOF.
1:17.0	That's THINKIFIC.com slash EOF.
1:23.0	Considering what to do when you need motivation, wish you had a go-to guy when it comes to
1:27.4	preventing burnouts, tune in to Jenna Kutcher's The Goal Digger Podcast.
	...

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