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Marketing School - Digital Marketing and Online Marketing Tips

7 Practical Ways to Make Use of Data to Grow Faster | Ep. #1210

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 23 November 2019

⏱️ 8 minutes

🧾️ Download transcript

Summary

In episode #1210, we share seven practical ways to use data to grow faster. It is all about finding the right tools to help you optimize and automate your operations so that you can get the maximum benefit from your marketing efforts. Tune in to hear why you should use a data scientist and keep a record of everything you do for marketing.   TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Seven Practical Ways to Use Data to Grow Faster.  [00:30] Why data is important – think machine learning and artificial intelligence.  [00:49] Google’s built-in AI that can help you optimize your ads.  [01:10] The tools you can use to make the most of your Facebook ads.  [01:29] How using the search bar inside Google Analytics can assist you.  [02:01] The helpful reports Google Data Studio provides for executives and agencies.  [02:23] Finding automated solutions for SEO such as BrightEdge, ClickFlow, and Distilled.   [03:08] Why you want to work with a data scientist and what you can expect to pay.  [03:54] Putting everything you’ve done in marketing on an Excel spreadsheet.   [05:20] Why you want to make use of APIs.  [06:16] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: Google Facebook Pattern89 Google Analytics  Google Data Studio  Supermetrics  BrightEdge  ClickFlow Distilled  RankScience  Upwork Toptal  BuiltWith  SEMrush  Ahrefs  Zapier Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:  Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.5

Let's start leveling up your marketing knowledge with

0:14.0

your instructors Neil Patel and Eric Sue.

0:19.2

All right guys before we start we got a special message from our sponsor.

0:24.0

If you want to rank higher on Google,

0:25.9

you got to look at your paid speed time.

0:28.5

The faster your website loads, the better off you are.

0:31.3

With Google's core vital update,

0:33.0

that makes it super, super important

0:34.8

to optimize your site for low time.

0:37.6

And one easy way to do it is use the host

0:40.0

that Eric and I use, Dreamhost.

0:42.0

So just go to Dream Host or Google it.

0:44.8

Find it, check it out, and it's a great way

0:47.0

to improve your low time.

0:50.4

Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel.

0:55.0

And today we're going to give you seven practical ways to make use of data to grow faster.

0:59.0

So why are we talking about data in the first place?

1:02.0

Because people say, oh, data is the new oil,

1:04.8

people talk about machine learning,

1:06.2

they talk about AI, natural language processing.

1:08.4

So we want to make it practical for you, right?

...

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