7 Mistakes to Avoid When Launching a Book | Ep. #1586

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 11 December 2020

⏱️ 7 minutes

🔗️ Recording | iTunes | RSS

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Summary

7 Mistakes to Avoid When Launching a Book In episode #1586, we discuss seven mistakes to avoid when launching your book. When you are a first-time author and have no or little experience, it is worth hiring a team of people to help you successfully bring your book to market. Tune in to hear why you must run Amazon ads and start promoting your book six months in advance! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: 7 Mistakes to Avoid When Launching a Book. [00:35] Eric’s book, Leveling Up is coming out soon and Neil’s Hustle is already out. [01:02] Don’t waste your time getting press if the audience is irrelevant. [01:30] Get press with the right audience so you can get the right people. [01:45] Don’t try to do everything by yourself, especially if you lack experience. [02:24] The importance of doing Amazon ads to sell your books. [02:53] Verify that things are working and your team is on track. [03:44] Start promotions early enough – six months before the book is coming out. [04:20] Avoid spreading yourself and your team too thin. [04:45] Why you have to optimize your book for SEO. [05:38] That’s it for today! [05:41] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785! Links Mentioned in Today’s Episode: Leveling Up Hustle Simon Sinek Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.5	Let's start leveling up your marketing knowledge with
0:14.0	your instructors Neil Patel and Eric Sue.
0:19.2	All right guys before we start we got a special message from our sponsor.
0:24.0	If you want to rank higher on Google,
0:25.9	you got to look at your paid speed time.
0:28.5	The faster your website loads, the better off you are.
0:31.3	With Google's core vital update,
0:33.0	that makes it super, super important
0:34.8	to optimize your site for low time.
0:37.6	And one easy way to do it is use the host
0:40.0	that Eric and I use, Dreamhost.
0:42.0	So just go to Dream Host or Google it.
0:44.8	Find it, check it out, and it's a great way
0:47.0	to improve your low time.
0:50.5	Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel.
0:55.0	And today we're going to talk about seven mistakes to avoid when launching a book.
0:59.0	So this is part three of the book series that we're doing right now.
1:03.5	And then just to give you some context if you're catching up,
1:05.5	I have a book coming up called Leveling up,
1:07.5	and Neil has, he's done a New York Times bestseller
1:10.0	called Hustle.
	...

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