7 Facebook Ads Tips For 2019 & Beyond | Ep. #870

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Marketing, Business

4.6 • 1.4K Ratings

🗓️ 18 December 2018

⏱️ 8 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #870, we count out 7 Facebook Ad tips. Tune in to hear some lucrative Facebook tactics. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: 7 Facebook Ads Tips For 2019 & Beyond [00:38] 1: Eric’s team starting running Facebook and Instagram Story ads. Original cost per acquisitions was $8-9, but now it’s at $4-5. [01:00] You can make quick videos, because they don’t need to be well-produced. [01:30] 2: Make your own content, do not use a professional photographer. [02:11] Self-produced content converts better. [02:33] 3: Use Many Chat or any chat program. [02:55] Try to get people to converse on Facebook Messenger. [03:44] 4: When you collect a Facebook lead, send them to a Schedule Once page. [04:05] This is a great way to schedule calls with leads. [04:22] 5: Direct Heroes Instagram bots are great. [04:55] 6: Test out different ways to generate sales. [05:15] 7: Share and promote content. [06:10] That’s it for today! [06:18] Go here to see how many downloads the show is getting. Also rate and review to help us meet our goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the dial and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school
0:14.5	with your instructors Neil Patel and Eric Sue.
0:19.4	All right guys before we start we got a special message from our sponsor.
0:27.0	If you want to rank higher on Google, you got to look at your page speed time.
0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream
0:44.5	host so just go to dream host or Google it find it check it out and it's a
0:49.3	great way to improve your load time.
0:51.6	Welcome to another episode of Marketing School.
0:55.0	I'm Eric Sue.
0:56.0	And I'm Neil Patel.
0:57.0	And today we are going to talk about
0:59.0	seven Facebook ad tips for 2019 and beyond.
1:02.0	So I guess I will start today. We actually were we started testing this recently. We started running
1:07.8	Facebook story and Instagram story ads and you know our original cost per acquisition for a lead was about give or take
1:15.0	eight or nine dollars and we've been running this for a couple weeks and on these
1:18.4	stories ads we're getting these for about four to five dollars so you know
1:22.3	about 50% or so decrease in cost per acquisition. So story adds, not a lot of people are taking advantage of it.
1:28.0	And the cool thing about these is that look, you can take your phone out, shoot it for 15 seconds, and you can also, you can stitch your phone out shoot it for 15 seconds and you can also you can
	...

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