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Marketing School - Digital Marketing and Online Marketing Tips

7 Evergreen Marketing Campaigns You Should Always Have Running | Ep. #1574

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Marketing, Careers, Business

4.6 • 1.4K Ratings

🗓️ 29 November 2020

⏱️ 7 minutes

🧾️ Download transcript

Summary

In episode #1574, we share seven evergreen marketing campaigns that you should be running permanently. Evergreen campaigns are easily automated so, once set up, there is little effort required from your side. Tune in to hear how retargeting campaigns, email sequences, and text messages can be leveraged to keep the dollars rolling in.  TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: 7 Evergreen Marketing Campaigns That You Should Always Have Running [00:36] An evergreen campaign is one that stands the test of time.  [00:45] Consider a retargeting campaign for those who visit your page without converting.  [01:20] Always have a set email sequence to send to your growing email list. [01:49] Look at your Google analytics to see which posts perform best and boost them.  [02:39] Do a push notification drip sequence and watch how many visitors you get!  [03:05] Text messages have more than a 90% open rate, so be sure to use this opportunity.  [03:44] Check out Russell Brunson’s webinar formula and create one of your own.    [04:21] Leverage the power of the nine-word email, created by Dean Jackson.  [05:16] That’s it for today! [05:17] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!   Links Mentioned in Today’s Episode:   community.com  Russell Brunson  Webinar Jam  EverWebinar Neil Patel Master Class  Dean Jackson    Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu   Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.5

Let's start leveling up your marketing knowledge with your

0:14.2

instructors Neil Patel and Eric Sue.

0:17.0

All right guys before we start we got a special message from our sponsor.

0:24.0

If you want to rank higher on Google,

0:25.9

you got to look at your paid speed time.

0:28.5

The faster your website loads, the better off you are.

0:31.3

With Google's core vital update,

0:33.0

that makes it super, super important

0:34.8

to optimize your site for low time.

0:37.6

And one easy way to do it is use the host

0:40.0

that Eric and I use, Dreamhost.

0:42.0

So just go to Dream Host or Google it.

0:44.8

Find it, check it out, and it's a great way

0:47.0

to improve your low time.

0:50.4

Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel.

0:55.0

And today we're going to talk about seven evergreen marketing campaigns that you

0:59.7

should always have running. So evergreen marketing campaign so first let's define what

1:05.4

evergreen means evergreen you think about an evergreen tree evergreen can

1:09.3

stand a test of time evergreen is something you typically want to leave on so number one on my end would be a

1:16.1

retargeting campaign so you know when you think about people that visit your pages let's say they visit our agency page and you know they leave

1:24.8

without converting.

...

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