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Marketing School - Digital Marketing and Online Marketing Tips

7 Dead Simple SEO Tactics That Still Work Today | Ep. #721

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 22 July 2018

⏱️ 7 minutes

🧾️ Download transcript

Summary

In episode #721, Eric and Neil count out 7 simple SEO tactics. Tune in to hear what you should be doing on your site. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: 7 Dead Simple SEO Tactics That Still Work Today [00:33] #1: Upgrade your content. [00:40] Look at Wikipedia and Trip Advisor: there is constantly updated user content. [01:01] #2: Google Correlate. [01:04] It’s a great tool for keyword research. [02:06] #3: The Skyscraper Technique. [02:15] Go out and look for top five posts about a certain keyword. [02:30] Make content that improves upon the original resource. [02:41] #4: Infographics. [02:50] KissMetrics was popular because of their use of this visual content. [03:07] Go to BuzzSumo and look at the popular articles in your field and create infographics about the material. [03:43] #5: Use Google Search Console. [03:50] Look at top pages and top keywords that are ranking. [04:00] Add any keywords you don’t have. [04:08] #6: Use Google Search Console to search for top keywords. Integrate the most popular keywords. [04:50] #7: Go out and look at what content you can delete. [05:25] You can drive traffic this way or possible even lose traffic. [05:40] Neil thinks you should keep old content and just add updated versions. [05:46] That’s it for today! [05:49] Go to Singlegrain.com/Giveaway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu   Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school

0:14.5

with your instructors Neil Patel and Eric Sue.

0:19.4

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you got to look at your paid speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a great way

0:49.7

to improve your load time.

0:51.3

Welcome to another episode of Marketing School.

0:55.0

I'm Eric Sue, and I'm Neil Patel,

0:57.0

and today we're going to talk about seven dead simple SEO tactics

1:01.0

that still work today.

1:02.0

So I'll start with number one. SEO tactics that still work today.

1:02.5

So I'll start with number one.

1:04.8

Well, number one, I talk about this all the time.

1:06.8

Upgrading your content.

1:08.0

Look at Wikipedia, look at Yelp, look at TripAdvisor.

1:10.5

They have so much user-generated content all the time time which allows them to add so much to

1:14.0

their product or review pages whatever you want to call them there's so much content coming all the time

...

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