7 Age-Old Sales Hacks that Still Work Today | Ep. #585

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 8 March 2018

⏱️ 7 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In episode #585, Eric and Neil give you seven simple hacks that will increase your business. Tune in to hear how you can improve your ROI. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: 7 Age-Old Sales Hacks that Still Work Today [00:38] Hack #1: Build a dream 100 (a list of clients you want to go after). [01:00] You can even build a dream 25, if that seems like a more attainable or realistic goal. [01:05] Hack #2: When trying to close a deal with a Fortune 100 company, send an email to the CEO that points out some weaknesses and solutions. [02:23] Hack #3: “The fortune is in the follow-up” -John Maxwell [02:42] If you follow up with the right people a couple of times, you will eventually receive a response. [03:10] Hack #4: Give before you ask. [03:20] Solve problems and educate people and they will be likely to become a paying customer. [03:50] Hack #5: Do something that stands out. [04:02] Some people bring a bottle of champagne or order tacos for the whole office, which will be sure to make you stand out. [04:37] Hack #6: Go to conferences. [04:46] Conferences are great places to get leads and will definitely increase your ROI. [05:17] Hack #7: Make your target the star. [05:35] Think about how you can make your target person or business a feature of your blog, podcast, video, etc. and it will entice them to work with you. [05:57] That’s all for today! [06:00] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the guile and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school
0:14.5	with your instructors Neil Patel and Eric Sue.
0:19.4	All right guys before we start we got a special message from our sponsor.
0:27.0	If you want to rank higher on Google, you got to look at your page speed time.
0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream
0:44.5	host so just go to dream host or Google it find it check it out and it's a
0:49.3	great way to improve your load time.
0:51.6	Welcome to another episode of Marketing School.
0:55.0	I'm Eric Sue.
0:56.0	And I'm Neil Patel.
0:57.0	And today we are going to talk about
0:59.0	seven age-old sales hacks that still work today.
1:02.0	So I'll start with number one. Number one, this is from the late Cheat Holmes, this is from his book The Ultimate Sales Machine, highly recommended. It's about the concept of building a dream 100. So this is a target dream 100 list of clients that you want to go after.
1:16.0	This is the list that you keep going after no matter what. Even if they keep saying no, you just keep going,
1:20.6	you keep going, and then eventually you're going to get, even if you get 15, 20% or then eventually you're going to get
1:22.6	even if you get 15 20% or so you're going to be in a really good position
1:26.4	start thinking about who your dream 100 or even start smaller who's your dream 25
1:30.7	go after that and then make sure that well you focus.
	...

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