#681 - Calling Culture and the Future of Cold Calling, with Kevin Hopp
Sales Transformation
Leadium
5.0 • 2.1K Ratings
🗓️ 4 August 2023
⏱️ 16 minutes
🧾️ Download transcript
Summary
Colin Mitchell welcomes back Kevin Hopp to dig into the importance of calling culture in outbound sales. This is the episode that gets down and dirty around the misconception that cold calling is dead and the rise of AI in sales. Kevin shares his expertise in helping teams improve their phone conversations and connect rates. They also touch on the challenges of building a strong calling culture in a remote or hybrid team.
Follow the Host:
Collin Mitchell (Partner, Leadium)
Our Episode Guest:
Kevin Hopp (Founder, Hopp Consulting Group)
Sponsored By:
Leadium | The leader in outbound sales appointment setting
*If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!
Transcript
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| 0:00.0 | Get ready for an episode on Collin Culture and the future of Cole Calling. |
| 0:05.0 | Kevin Hoppe joins us again to dive deeper into Outbound Sales |
| 0:08.6 | and the importance of building a strong Collin Culture. |
| 0:11.4 | So grab a cup of coffee, sit back, and prepare to gain valuable insights |
| 0:15.4 | on the power of effective Cole Calling. |
| 0:17.4 | Let's jump right in. |
| 0:18.7 | Collin, over to you. |
| 0:22.4 | Welcome to Sales Transformation. |
| 0:24.8 | We've got Kevin Hoppe back on the show again. |
| 0:27.8 | If you missed the first recent episode with Kevin, |
| 0:31.0 | we talked a little bit about his experience. |
| 0:33.0 | We talked a little bit about his experience as a seller and as an entrepreneur. |
| 0:37.2 | And of course, we talked about Outbound and Cole Calling and stuff. |
| 0:40.4 | But today, we're going to talk a little bit more about what Kevin is really |
| 0:44.2 | hyper focused on right now, which is helping outbound teams with calling culture. |
| 0:50.0 | What does that mean, Kevin? |
| 0:51.6 | Break it down. Let's get into it. |
| 0:55.4 | Well, thanks for having me on the show, Collin. |
| 0:56.8 | I really do appreciate it. |
| 0:58.2 | It's funny. |
| 0:59.4 | You and I talk on the phone once a week anyways. |
| 1:01.4 | So now everybody gets to kind of hear what we talk about. |
... |
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