#682 - Unleashing the Power of Sales Coaching, with Mark Cox

Sales Transformation

Leadium

Social Selling, Daily Sales Tip, Sales, Selling With Video, Sales Mindset, Marketing, Sales Management, Enterprise Selling, Sales Leadership, Founder Led Sales, Sales Tips, Sales Podcast, Business, Collin Mitchell, Founder-led Sales, Sales Prospecting, Management, Outbound Sales, Sales Advice, Sales Training

5 • 2.1K Ratings

🗓️ 5 September 2023

⏱️ 14 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In this episode, host Colin Mitchell discusses the importance of sales management and effective coaching in the sales industry. He highlights the challenges faced by sales leaders and the need for them to prioritize coaching their teams. Mitchell emphasizes the role of coaching in developing salespeople and improving team performance. He also suggests practical strategies for scheduling coaching sessions and creating intentional coaching moments.

Follow the Host:
Collin Mitchell (Partner, Leadium)

Our Episode Guest:
Mark Cox (Founder, In the Funnel Sales Coaching)

Sponsored By:
Leadium | The leader in outbound sales appointment setting.

*If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!

Transcript

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0:00.0	What's Up Sales People? Welcome to Sales Transformation brought to you by
0:05.0	Leedium. The podcast that helps you transform the way you sell. I'm your host
0:09.1	Colin Mitchell and each week I'll bring you new episodes every day with top
0:13.5	sales experts so you can learn from the best. Join us daily for our short
0:18.7	impactful and tactical episodes to level up all areas of your sales game and I
0:24.6	hope you enjoy today's episode.
0:28.8	Now something that you said you wanted to talk about today is you know that
0:33.1	sales management is the X factor and so tell me what does that mean and I want
0:40.2	to dig into some of your thoughts around it. Yeah well as we talked about you
0:45.1	know it's such a tough job. I have a lot of empathy and sympathy for sales
0:49.4	leaders today because their job is so difficult and Colin I know you're an
0:53.5	expert in the space and we've seen the stats come out from Gardner and others
0:58.0	that say the CRO's 10 years about 18 months these days so incredibly
1:03.8	difficult job but also the tenure on sales people is diminishing and my my
1:09.4	concern with with our industry today is sales people aren't getting effective
1:14.2	coaching and so when you think of the three things the sales leader needs to
1:18.6	do they do have to manage or inspect they've got to motivate but they have to
1:24.0	coach and if you or I think of the best sales leaders we ever had we look back
1:30.6	and they are the best sales leaders we ever had because they were great coaches
1:34.9	unfortunately it looks like coaching is the one thing out of those three that
1:39.6	keeps falling off because that sales leader is so overwhelmed with what they
1:44.6	have to do every day and and so I'm hoping everybody listening today thinks
	...

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