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So Money with Farnoosh Torabi

681: Amy Lacey, Founder of Cali'flour Foods

So Money with Farnoosh Torabi

Farnoosh Torabi

Entrepreneurship, Business

4.72K Ratings

🗓️ 22 January 2018

⏱️ 34 minutes

🧾️ Download transcript

Summary

Our topic today is… pizza. Specifically, plant-based, vegan cauliflower pizza crust.

Intrigued? So was I.

Today’s guest, Amy Lacey started making cauliflower pizza crust in her kitchen in order to find healthier alternatives to her favorite foods after being diagnosed with lupus.

With the help of her daughter, Caroline, she created a proprietary recipe that her friends and family loved so much, they encouraged her to go out and sell it. After selling the crusts at her local farmer’s market, Amy decided to start selling them online too.

That decision was a resounding success. Last year, her company went from negative $250,000 to earning $4 million dollars in only 10 months.

What does she contribute to her success? Well, there are currently 23.5 million people who suffer from an autoimmune disease. Amy’s products offer them a way to enjoy the food they love the most without uncomfortable side effects.

Plus, Amy runs her business with the commitment to make an incredible difference and give back to her community. She’s very focused on forming not only a business but also a community of like minded individuals who are looking for a way to lead healthier lives. We’ll talk about this and more, including what it was like to share her pizza crusts with the cast of Hamilton!

To receive 20% off of your first Cali'flour FOODS order visit: www.califlourfoods.com/pages/amy-and-farnoosh.

To learn more visit www.somoneypodcast.com.

Learn more about Farnoosh's upcoming literary workshop Book to Brand. Early bird registration is now open!


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Transcript

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0:00.0

So Moneyi episode 681, Amy Lacey, co-founder of

0:04.4

Colliflower Foods.

0:07.0

You're listening to So Money

0:09.0

with award-winning Money Guru Farno Shkorabi.

0:12.0

Each day, get a 30 minute dose of financial inspiration

0:15.2

from the world's top business minds, authors, influencers, and from Farnuus yourself.

0:21.3

Looking for ways to save on gas or double your double coupons?

0:25.0

Sorry, you're in the wrong place.

0:27.0

Seeking profound ways to live a richer, happier life.

0:30.0

Welcome to So Money.

0:37.1

Welcome to So Money, everyone. I'm your host, Farnie Shurabi. It's great to have you back. Our topic today is

0:41.6

Pizza, specifically plant-based. today is our

0:43.0

specifically plant-based vegan cauliflower pizza crust.

0:48.0

Don't be making a face.

0:50.0

I am intrigued.

0:51.7

Amy Lacey is our guest today. She began making cauliflower pizza

0:56.2

crust in her kitchen to find healthier alternatives to her much. They encouraged her to go out and sell it.

1:13.4

And after selling the crust at her local farmers market, she decided, you know what?

1:17.2

Time to go online.

1:19.3

And the rest is history.

1:20.6

Last year her company went from negative $250,000 to earning $4 million in just 10 months.

1:29.5

So we're going to talk about Amy's discovery, this cauliflower gold mine that she hit, and what it was like to share

...

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